Charlotte Tilbury partners with Nykaa and Sobhita Dhulipala for Rulebook for Brides—a five-part series on flawless wedding makeup, glow icons, and Indian bridal looks, exclusive on Nykaa.
Luxury beauty powerhouse Charlotte Tilbury has forged a stellar collaboration with Indian beauty e-tailer Nykaa and Bollywood actress Sobhita Dhulipala to launch an exclusive bridal beauty collection. This partnership aims to redefine wedding glamour for Indian brides, blending Tilbury’s iconic Hollywood-inspired makeup with culturally resonant bridal looks.
Sobhita Dhulipala, known for her roles in Made in Heaven and The Night Manager, serves as the campaign’s face, embodying effortless elegance and modern bridal vibes. The collection features Tilbury bestsellers like Pillow Talk lipstick, Magic Cream, and Hollywood Flawless Filter, curated for Indian skin tones and wedding rituals—from mehendi to reception glow.
Nykaa, India’s leading beauty platform, will exclusively retail the limited-edition kits, complete with tutorials for sangeet smokey eyes and bridal contouring. This tie-up taps into the booming $15 billion Indian bridal market, making high-end beauty accessible and festive-ready.
The campaign launches with digital films showcasing Sobhita’s transformation, emphasizing confidence and radiance. Charlotte Tilbury’s creative director highlighted the synergy: “India’s bridal heritage meets our red-carpet magic.” Available soon on Nykaa.com, this collab promises every bride her fairy-tale moment.
