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  • UNIQLO skips hype with Jasprit Bumrah, betting on simplicity and quiet consistency
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UNIQLO skips hype with Jasprit Bumrah, betting on simplicity and quiet consistency

UNIQLO India’s new Jasprit Bumrah campaign highlights LifeWear, AIRism and a simple, quiet style approach built on comfort, consistency and everyday ease.
CE DESK March 25, 2026 2 minutes read

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