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WHATS BUZZING

customer engagement network Primex News Network PNN Bhaskar Prakashan partnership news distribution
2 minutes read
  • Media

Primex News Network Partners with Bhaskar Prakashan

CE DESK August 25, 2026 0
customer engagement network Soham Ghosh Creative Director Ogilvy appointment 2026
2 minutes read
  • People Movement Tracker

Soham Ghosh has joined Ogilvy as Creative Director

CE DESK August 25, 2026 0
customer engagement network Kunal Sharma Vice President BBDO Group India
2 minutes read
  • People Movement Tracker

BBDO Group India Strengthens Leadership with Kunal Sharma as Vice President

CE DESK August 24, 2026 0
customer engagement network Social Panga DeVANS Modern Breweries digital mandate Six Fields Godfather
3 minutes read
  • Digital

Social Panga Secures Digital Mandate for DeVANS Modern Breweries’ Six Fields, Godfather and Gingalalahu Brands

CE DESK August 24, 2026 0
customer-engagment-network-Aasif-Malbari-GCPL-MD-CEO
3 minutes read
  • People Movement Tracker

Aasif Malbari Takes Charge as GCPL MD & CEO After Sudhir Sitapati’s Surprise Exit

CE DESK August 22, 2026 0
customer-engagement-networkDeepak-Deshmukh-Polycab-India
1 minute read
  • People Movement Tracker

Deepak Deshmukh Joins Polycab India as President – B2B Channel

CE DESK August 22, 2026 0
customer-engagement-network-Luca-Barni-HP-Marketplace-Leader
2 minutes read
  • People Movement Tracker

HP Appoints Luca Barni as Marketplace Leader for Greater Asia and India

CE DESK August 22, 2026 0
customer-engagment-network-Sony-Sports-Women's-T20-Asia-Cup-campaign
3 minutes read
  • Advertising

Sony Sports Network launches ‘Not a Gentleman’s Game’ campaign featuring Harmanpreet Kaur

CE DESK August 22, 2026 0
customer-engagment-networkWippi-#MyFirstFriend-campaign.
2 minutes read
  • Advertising

Wippi Honors Sibling Bonds With #MyFirstFriend Rakhi Campaign

CE DESK August 22, 2026 0
customer-engagment-network-Makka-Nee-Makka-campaign.
2 minutes read
  • Advertising

Thooimai Mission Unveils ‘Makka Nee Makka’ Campaign to Push Waste Segregation Across Tamil Nadu

CE DESK August 21, 2026 0
customer-engagment-network-Hersh-Bhandari-NDTV-CoLab.
2 minutes read
  • People Movement Tracker

Hersh Bhandari Returns to NDTV as Brand Advisor and CoLab Head

CE DESK August 21, 2026 0
Akshay Kumar Acer brand ambassador
2 minutes read
  • Marketing

Acer appoints Akshay Kumar as brand ambassador for House of Acer portfolio

CE DESK August 21, 2026 0
customer-engagment-networkZomato-Chennai-anthem
2 minutes read
  • Advertising

Zomato and Paal Dabba Drop Chennai Anthem Celebrating City’s Heat and Hustle

CE DESK August 21, 2026 0
Ionic Wealth AI campaign
2 minutes read
  • Advertising

Ionic Wealth Unveils AI-Powered Campaign for Smarter Investment Choices

CE DESK August 21, 2026 0
customer-engagement-network-Colgate-Palmolive-Prabha-Narasimhan-APAC
2 minutes read
  • People Movement Tracker

Colgate-Palmolive Promotes Prabha Narasimhan to Executive Vice President Marketing – APAC

CE DESK August 21, 2026 0
  • Marketing
  • Spotlight
  • REPORTS
  • Kia Sorento Enters India with ‘Global Icon, Reimagined’ Campaign customer-engagment-network-Kia-Sorento-India-launch-campaign
    • Marketing

    Kia Sorento Enters India with ‘Global Icon, Reimagined’ Campaign

    August 22, 2026 0
  • Acer appoints Akshay Kumar as brand ambassador for House of Acer portfolio Akshay Kumar Acer brand ambassador
    • Marketing

    Acer appoints Akshay Kumar as brand ambassador for House of Acer portfolio

    August 21, 2026 0
  • Jury Members Share What It Takes to Win Recognition at ACEF Asian Leaders Awards – November 2026, Mumbai customer engagement network acef jury leaders
    • ACEF Events

    Jury Members Share What It Takes to Win Recognition at ACEF Asian Leaders Awards – November 2026, Mumbai

    August 19, 2026 0
  • Amorepacific Brings Mamonde to India Through Nykaa Partnership customer engagement network Mamonde-launches-in-India-with-Nykaa
    • Marketing

    Amorepacific Brings Mamonde to India Through Nykaa Partnership

    August 17, 2026 0
  • Acer appoints Akshay Kumar as brand ambassador for House of Acer portfolio Akshay Kumar Acer brand ambassador
    • Marketing

    Acer appoints Akshay Kumar as brand ambassador for House of Acer portfolio

    August 21, 2026 0
  • HOMEFOIL Enlists Kareena Kapoor Khan To Showcase Premium Food Wrapping Range HOMEFOIL taps Kareena Kapoor Khan
    • Advertising

    HOMEFOIL Enlists Kareena Kapoor Khan To Showcase Premium Food Wrapping Range

    August 12, 2026 0
  • L&T Finance Launches Gold Loan Campaign Featuring Jasprit Bumrah https://www.youtube.com/watch?v=W4QCy7PFYvM
    • Advertising

    L&T Finance Launches Gold Loan Campaign Featuring Jasprit Bumrah

    August 12, 2026 0
  • Pepperfry appoints Kiara Advani and Sidharth Malhotra as brand ambassadors Pepperfry Kiara Advani Sidharth Malhotra Article
    • Marketing

    Pepperfry appoints Kiara Advani and Sidharth Malhotra as brand ambassadors

    August 10, 2026 0
  • Amagi Media Labs Q1 FY27: Streaming Revenue Up 39% As 80+ Advertisers Come Onboard Amagi Media Labs
    • Reports & Insights

    Amagi Media Labs Q1 FY27: Streaming Revenue Up 39% As 80+ Advertisers Come Onboard

    August 13, 2026 0
  • Tata Motors CV Posts 19% Revenue Jump in Q1 FY27, Profit Surges 83% Tata Motors CV Q1FY27 revenue up 19%
    • Reports & Insights

    Tata Motors CV Posts 19% Revenue Jump in Q1 FY27, Profit Surges 83%

    August 12, 2026 0
  • Mobavenue AI Tech Q1 FY27 Results: Revenue Up 57%, PAT Jumps 95% to Rs 117 Mn on Margin Expansion Mobavenue Q1 FY27 revenue
    • Reports & Insights

    Mobavenue AI Tech Q1 FY27 Results: Revenue Up 57%, PAT Jumps 95% to Rs 117 Mn on Margin Expansion

    August 12, 2026 0
  • Zee Posts 5% Revenue Growth in Q1 FY27; Profit Dips 48% Amid Ad Headwinds ZEE Italian football rights
    • Reports & Insights

    Zee Posts 5% Revenue Growth in Q1 FY27; Profit Dips 48% Amid Ad Headwinds

    August 11, 2026 0
customer engagement network Primex News Network PNN Bhaskar Prakashan partnership news distribution
2 minutes read
  • Media

Primex News Network Partners with Bhaskar Prakashan

CE DESK August 25, 2026 0
customer engagement network ITC Limited 116 years anniversary 2026
2 minutes read
  • Media

ITC Limited Celebrates 116 Years: A Legacy of Transformation and Nation-Building

CE DESK August 24, 2026 0
customer engagement network Social Panga DeVANS Modern Breweries digital mandate Six Fields Godfather
3 minutes read
  • Digital

Social Panga Secures Digital Mandate for DeVANS Modern Breweries’ Six Fields, Godfather and Gingalalahu Brands

CE DESK August 24, 2026 0
customer engagement network SW Network Garden Vareli performance marketing mandate
3 minutes read
  • Media

SW Network Secures Garden Vareli’s Performance Marketing Mandate to Drive Digital Media Strategy Across India

CE DESK August 24, 2026 0

ACEF STORIES

ADVERTISING

customer engagement network Urban Company Kent Delhi High Court Native purifier advertising
2 minutes read
  • Advertising

Urban Company moves Delhi HC against Kent RO over purifier ads

CE DESK August 24, 2026 0
Delhi High Court orders Kent RO to remove advertisements targeting Urban Company's Native purifiers after finding prima...
Read More Read more about Urban Company moves Delhi HC against Kent RO over purifier ads
Fibe Unveils AI-Generated ‘Jiyo Full Size’ Campaign on Living Aspirations Without Compromise customer engagement network Fibe Jiyo Full Size campaign
  • Advertising

Fibe Unveils AI-Generated ‘Jiyo Full Size’ Campaign on Living Aspirations Without Compromise

August 22, 2026 0
Real Juice Honors Unspoken Sibling Love With ‘Real Greetings’ Rakhi Campaign customer engagement network Real Greetings Raksha Bandhan campaign
  • Advertising

Real Juice Honors Unspoken Sibling Love With ‘Real Greetings’ Rakhi Campaign

August 22, 2026 0
Sony Sports Network launches ‘Not a Gentleman’s Game’ campaign featuring Harmanpreet Kaur customer-engagment-network-Sony-Sports-Women's-T20-Asia-Cup-campaign
  • Advertising

Sony Sports Network launches ‘Not a Gentleman’s Game’ campaign featuring Harmanpreet Kaur

August 22, 2026 0
Wippi Honors Sibling Bonds With #MyFirstFriend Rakhi Campaign customer-engagment-networkWippi-#MyFirstFriend-campaign.
  • Advertising

Wippi Honors Sibling Bonds With #MyFirstFriend Rakhi Campaign

August 22, 2026 0

KNOWLEDGE SHARING

Future-Proofing Marketing: Why Technology Alone Won’t Define the Winners of 2030 By Gaurang Thosani – Royal Sundaram Insurance customer-engagement-network-future-ready-marketing-organisation
  • Knowledge Sharing

Future-Proofing Marketing: Why Technology Alone Won’t Define the Winners of 2030 By Gaurang Thosani – Royal Sundaram Insurance

August 20, 2026 0
How can brands leverage AI without losing authenticity and trust? By Sonali Wijayawardena, Head of Digital Strategy – Meta @ Roar Global customer engagement network Sonali Wijayawardena Head of Digital Strategy – Meta @ Roar Global
  • Knowledge Sharing

How can brands leverage AI without losing authenticity and trust? By Sonali Wijayawardena, Head of Digital Strategy – Meta @ Roar Global

August 18, 2026 0
AI Will Democratize Capability. It Won’t Democratize Distinction. By Sahil Shah, CEO – Dentsu Creative Isobar Sahil Shah Dentsu Creative Isobar
  • Knowledge Sharing

AI Will Democratize Capability. It Won’t Democratize Distinction. By Sahil Shah, CEO – Dentsu Creative Isobar

August 15, 2026 0
Content Without Purpose Becomes Noise. Content With Purpose Becomes Experience by Mubasshar Nijam, Visual Storyteller – Diesel and Motor Engineering PLC by Mubasshar Nijam, Visual Storyteller - Diesel and Motor Engineering PLC
  • Knowledge Sharing

Content Without Purpose Becomes Noise. Content With Purpose Becomes Experience by Mubasshar Nijam, Visual Storyteller – Diesel and Motor Engineering PLC

August 11, 2026 0

MARTECH

INNOCEAN India Unveils AI Studio for Regional Marketing at Scale INNOCEAN India AI Studio localised marketing
  • AI & Automation

INNOCEAN India Unveils AI Studio for Regional Marketing at Scale

July 15, 2026 0
AMD Offers 100,000 Hours Free Developer Cloud Access & STEM Training in India 2025 AMD Developer Cloud free GPU access program for Indian startups and researchers 2025
  • AI & Automation

AMD Offers 100,000 Hours Free Developer Cloud Access & STEM Training in India 2025

September 15, 2025 0
India Today Group Partners with CAMB.AI for AI-Driven Multilingual News Translation India Today Group collaborating with CAMB.AI for AI multilingual news translation 2025
  • MarTech

India Today Group Partners with CAMB.AI for AI-Driven Multilingual News Translation

September 15, 2025 0
AnyMind Group Adds MCP to AnyTag | Smarter Influencer Marketing AI AnyTag influencer marketing
  • MarTech

AnyMind Group Adds MCP to AnyTag | Smarter Influencer Marketing AI

August 20, 2025 0

Television

NDTV 24×7 Becomes NDTV, Unveils New Identity Anchored In ‘When It Really Matters’ NDTV new brand identity
  • Television

NDTV 24×7 Becomes NDTV, Unveils New Identity Anchored In ‘When It Really Matters’

August 15, 2026 0
Sony Pictures Networks India Unveils Tamil GEC Sony VIZHA for October Launch Sony VIZHA Tamil GEC
  • Television

Sony Pictures Networks India Unveils Tamil GEC Sony VIZHA for October Launch

August 15, 2026 0
Kerala HC Defers TV Ratings Policy Dispute to July 21 Kerala HC TV ratings policy landing page dispute July 21
  • Television

Kerala HC Defers TV Ratings Policy Dispute to July 21

July 13, 2026 0
ET NOW Gears Up for Epic Budget 2026 Broadcast ET NOW Gears Up for Epic Budget 2026 Broadcast
  • Media

ET NOW Gears Up for Epic Budget 2026 Broadcast

January 31, 2026 0

People Movement

Apostrophe Ventures Strengthens Leadership with Appointment of Three Managing Partners customer engagement network Apostrophe Ventures three Managing Partners appointment 2026
  • People Movement Tracker

Apostrophe Ventures Strengthens Leadership with Appointment of Three Managing Partners

August 25, 2026 0
Soham Ghosh has joined Ogilvy as Creative Director customer engagement network Soham Ghosh Creative Director Ogilvy appointment 2026
  • People Movement Tracker

Soham Ghosh has joined Ogilvy as Creative Director

August 25, 2026 0
BBDO Group India Strengthens Leadership with Kunal Sharma as Vice President customer engagement network Kunal Sharma Vice President BBDO Group India
  • People Movement Tracker

BBDO Group India Strengthens Leadership with Kunal Sharma as Vice President

August 24, 2026 0
Vijay Chauhan Joins Havas India as AVP – Digital Media customer-engagment-network-Vijay-Chauhan-Havas-India-AVP-Digital-Media
  • People Movement Tracker

Vijay Chauhan Joins Havas India as AVP – Digital Media

August 24, 2026 0

PRESS RELEASE

ACEF Asian Leaders Conference Awards 2026
2 minutes read
  • Marketing

ACEF to Host Asian Leaders Conference and Awards 2026, Followed by Digital Marketing + Social Media Leadership Summit in 2027

CE DESK July 14, 2026 0
ACEF Global Customer Engagement Awards 2026 Jury
4 minutes read
  • ACEF Events

Industry Leaders on the Credibility & Excellence of ACEF Global Customer Engagement Awards 2026

CE DESK May 7, 2026
ACEF Global Customer Engagement Summit & Awards 2026
5 minutes read
  • ACEF Events

15th ACEF Global Customer Engagement Summit & Awards 2026 Concludes Successfully in Mumbai

CE DESK May 6, 2026
Vinayak Burman ACEF Global Customer Engagement Awards
2 minutes read
  • ACEF Events

Vinayak Burman bags Excellence in Customer Engagement title at 15th ACEF Global Customer Engagement Awards

CE DESK May 1, 2026
Engaging with the Next
2 minutes read
  • Press Release

Engaging with the Next: What it takes to keep up with the new: Zahir Mirza

CE DESK April 16, 2026
ACEF Global Customer Engagement Awards Dr. Mir Damoon Mir
3 minutes read
  • ACEF Events

Meet the Jury: Dr. Mir Damoon Mir, Chief Creative Officer & Head of Strategy, Zigma8 (Dubai)

CE DESK February 27, 2026 0
Amazon India's Shikha Sharma Joins ACEF 15th Global Customer Engagement Summit Jury
2 minutes read
  • ACEF Events

Amazon India’s Shikha Sharma Joins ACEF 15th Global Customer Engagement Summit Jury

CE DESK February 27, 2026 0
Gayan Fernando - Senior Manager - Marketing & Corporate Communication, SDB bank (Sri Lanka) on Leadership Driving Customer Engagement
3 minutes read
  • Press Release

Gayan Fernando – Senior Manager – Marketing & Corporate Communication, SDB bank (Sri Lanka) Insights on Leadership Driving Customer Engagement

CE DESK February 16, 2026 0
Jury Spotlight: Sujay Ray, Head- CX, Content and Advocacy, L’Oréal India
2 minutes read
  • Press Release

Jury Spotlight: Sujay Ray, Head- CX, Content and Advocacy, L’Oréal India

CE DESK February 16, 2026 0
Meet the Jury: Pratip Francis, General Manager - Brand Marketing, MRF Tyres
3 minutes read
  • Press Release

Pratip Francis, General Manager – Brand Marketing, MRF Tyres Insights on Consistent Engagement Strategies

CE DESK February 16, 2026 0
Meet the Jury: Kunal Luhar, Co-Founder & CEO, 5W1H
2 minutes read
  • Press Release

Meet the Jury: Kunal Luhar, Co-Founder & CEO, 5W1H

CE DESK February 11, 2026 0
Mariia Golitsyna, Independent Marketing & Business Development Consultant (USA) on Technology Driving Customer Engagement Excellence
3 minutes read
  • Press Release

Mariia Golitsyna, Independent Marketing & Business Development Consultant (USA) – Role of technology in shaping modern customer engagement

CE DESK February 11, 2026 0
Meet the Jury: Jayanta Barua, Head Marketing Communications, Signature Global
2 minutes read
  • Press Release

Meet the Jury: Jayanta Barua, Head Marketing Communications, Signature Global

CE DESK February 10, 2026 0
Inessa Createssa Brings Content Strategy Expertise to ACEF Global Customer Engagement Awards Jury Panel
2 minutes read
  • Press Release

Inessa Createssa: Redefining Customer Engagement Through Strategy & Trust

CE DESK February 10, 2026 0
Meet the Jury: Anjali Chugh, Assistant VP, Nuvama Wealth Management Ltd
2 minutes read
  • Press Release

Meet the Jury: Anjali Chugh, Assistant VP, Nuvama Wealth Management Ltd

CE DESK February 10, 2026 0
15th ACEF Global Customer Engagement Awards 2026 Unveils Star-Studded Jury for Mumbai Summit
2 minutes read
  • Press Release

15th ACEF Global Customer Engagement Awards 2026 Unveils Star-Studded Jury for Mumbai Summit

CE DESK December 31, 2025 0
15th Global Customer Engagement Summit stage with marketers networking on AI-driven campaigns, OOH activations, and social media awards ceremony
3 minutes read
  • Press Release

The Power of Customer Engagement: 15th Global Customer Engagement Summit & Awards 2026

CE DESK December 15, 2025 0
15th Global Customer Engagement Summit and Awards 2026 Mumbai promotional visual highlighting jury, categories, and call for entries
3 minutes read
  • ACEF Events

ACEF Global Customer Engagement Summit & Awards 2026 Returns for 15th Edition in Mumbai

CE DESK December 5, 2025 0
Zee Cinema wins Excellence in Launch Marketing and other awards at 14th ACEF Asian Leaders Summit 2025
1 minute read
  • ACEF Events

Zee Cinema Wins Big at 14th ACEF Asian Leaders Summit & Awards 2025 for Pushpa 2: The Rule

CE DESK September 3, 2025 0
rural marketing India
3 minutes read
  • ACEF Events

Insight India Network: Leading Rural & Experiential Marketing Agency Driving Authentic Connections Across India

CE DESK September 3, 2025 0
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customer engagement network Primex News Network PNN Bhaskar Prakashan partnership news distribution
2 minutes read
  • Media

Primex News Network Partners with Bhaskar Prakashan

CE DESK August 25, 2026 0
The partnership will enable PNN to distribute client content through the two digital news portals, significantly expanding...
Read More Read more about Primex News Network Partners with Bhaskar Prakashan
customer engagement network Apostrophe Ventures three Managing Partners appointment 2026
2 minutes read
  • People Movement Tracker

Apostrophe Ventures Strengthens Leadership with Appointment of Three Managing Partners

CE DESK August 25, 2026 0
Apostrophe Ventures appoints Divya Narayan, Leila Bilimoria Surti and Saji Abraham as Managing Partners, bringing over seven...
Read More Read more about Apostrophe Ventures Strengthens Leadership with Appointment of Three Managing Partners
customer engagement network Soham Ghosh Creative Director Ogilvy appointment 2026
2 minutes read
  • People Movement Tracker

Soham Ghosh has joined Ogilvy as Creative Director

CE DESK August 25, 2026 0
Soham Ghosh joins Ogilvy as Creative Director based in Gurugram, bringing nearly eight years of experience from...
Read More Read more about Soham Ghosh has joined Ogilvy as Creative Director
customer engagement network Kunal Sharma Vice President BBDO Group India
2 minutes read
  • People Movement Tracker

BBDO Group India Strengthens Leadership with Kunal Sharma as Vice President

CE DESK August 24, 2026 0
BBDO Group India appoints Kunal Sharma as Vice President, bringing extensive client servicing and brand management experience...
Read More Read more about BBDO Group India Strengthens Leadership with Kunal Sharma as Vice President
customer engagement network ITC Limited 116 years anniversary 2026
2 minutes read
  • Media

ITC Limited Celebrates 116 Years: A Legacy of Transformation and Nation-Building

CE DESK August 24, 2026 0
ITC Limited marks 116 years since its founding on August 24, 1910, celebrating a remarkable journey from...
Read More Read more about ITC Limited Celebrates 116 Years: A Legacy of Transformation and Nation-Building
customer engagement network Social Panga DeVANS Modern Breweries digital mandate Six Fields Godfather
3 minutes read
  • Digital

Social Panga Secures Digital Mandate for DeVANS Modern Breweries’ Six Fields, Godfather and Gingalalahu Brands

CE DESK August 24, 2026 0
Social Panga wins digital mandate for DeVANS Modern Breweries' portfolio including Six Fields Beer, Godfather Beer and...
Read More Read more about Social Panga Secures Digital Mandate for DeVANS Modern Breweries’ Six Fields, Godfather and Gingalalahu Brands
customer-engagment-network-Vijay-Chauhan-Havas-India-AVP-Digital-Media
2 minutes read
  • People Movement Tracker

Vijay Chauhan Joins Havas India as AVP – Digital Media

CE DESK August 24, 2026 0
Vijay Chauhan appointed Associate Vice President – Digital Media at Havas India. Seasoned digital media leader joins...
Read More Read more about Vijay Chauhan Joins Havas India as AVP – Digital Media
customer engagement network SW Network Garden Vareli performance marketing mandate
3 minutes read
  • Media

SW Network Secures Garden Vareli’s Performance Marketing Mandate to Drive Digital Media Strategy Across India

CE DESK August 24, 2026 0
SW Network wins performance marketing mandate for saree brand Garden Vareli, tasked with managing digital media strategy,...
Read More Read more about SW Network Secures Garden Vareli’s Performance Marketing Mandate to Drive Digital Media Strategy Across India
customer engagement network Urban Company Kent Delhi High Court Native purifier advertising
2 minutes read
  • Advertising

Urban Company moves Delhi HC against Kent RO over purifier ads

CE DESK August 24, 2026 0
Delhi High Court orders Kent RO to remove advertisements targeting Urban Company's Native purifiers after finding prima...
Read More Read more about Urban Company moves Delhi HC against Kent RO over purifier ads
customer engagement network Prasenjit Basu Head Marketing Corporate Communications Voltas
2 minutes read
  • People Movement Tracker

Voltas Elevates Prasenjit Basu to Head of Marketing & Corporate Communications

CE DESK August 24, 2026 0
Voltas Limited appoints Prasenjit Basu as Head – Marketing & Corporate Communications, bringing over 25 years of...
Read More Read more about Voltas Elevates Prasenjit Basu to Head of Marketing & Corporate Communications
customer-engagement-network-Aditya-Singh-Carnelian-Asset-Management-Head-of-Marketing
2 minutes read
  • People Movement Tracker

Aditya Singh Joins Carnelian Asset Management as Head of Marketing

CE DESK August 24, 2026 0
Aditya Singh joins Carnelian Asset Management & Advisors as Head of Marketing, bringing over 15 years of...
Read More Read more about Aditya Singh Joins Carnelian Asset Management as Head of Marketing
customer-engagment-network-Aasif-Malbari-GCPL-MD-CEO
3 minutes read
  • People Movement Tracker

Aasif Malbari Takes Charge as GCPL MD & CEO After Sudhir Sitapati’s Surprise Exit

CE DESK August 22, 2026 0
Godrej Consumer Products appoints Global CFO Aasif Malbari as Managing Director and CEO for five-year term effective...
Read More Read more about Aasif Malbari Takes Charge as GCPL MD & CEO After Sudhir Sitapati’s Surprise Exit
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Neeraj Chopra Launches Vel Sports Athlete Management Firm

Neeraj Chopra Launches Vel Sports Athlete Management Firm

Lodestar UM Bags Amazon Music’s Integrated Media Mandate in India

Lodestar UM Bags Amazon Music’s Integrated Media Mandate in India

TAM Sports data shows IPL 2026 advertising volumes on linear television rose 4% versus IPL 2025, with e-commerce, Google and mass-market brands driving spend across the tournament.

 IPL 2026 ad volumes on linear TV rise 4%, says TAM Sports

MiQ Rocket Lab AI app growth acquisition

MiQ Acquires Rocket Lab to Power AI‑Driven App Growth Worldwide

Burson, the global communications agency purpose-built to create value for its clients through reputation, today announced it has acquired Limbik Inc., the cognitive-AI company behind Decipher, Burson's predictive intelligence platform that forecasts how communications will resonate with audiences operating in more than 60 markets globally. The acquisition reflects Burson's continued investment in AI capabilities that help clients navigate reputation, communications and stakeholder trust in an increasingly complex information environment. Limbik and Burson co-developed Decipher’s proprietary IP over the past two years, giving Burson a first-mover position in AI-native audience intelligence within a broader product suite that also includes Sonar, Reputation Capital and The Fount. The acquisition brings Limbik's proprietary cognitive AI capabilities, engineering team and AI research team fully in-house, allowing Burson to accelerate product integration and development across its entire innovation suite. This enables the ability to capture the full value of the Decipher platform across the WPP network via WPP Open. "Decipher has become foundational to how we help clients build, protect and prove the value of their reputation in real time," said Corey duBrowa, CEO of Burson. "Bringing Limbik's team and technology on board at Burson lets us build solutions faster for our clients and own our future technology roadmap. This work isn’t a separate service line item anymore. It's foundational to every piece of client work we do, and it's how we help clients lead, not just adapt, in the intelligence era. This move ensures faster answers, sharper judgment and a predictive, ‘see around corners’ edge we can put directly in our clients' hands, no matter where in the world we're working or what problem we're helping them solve." Decipher forecasts how communications will resonate with audiences, predicting the virality and believability of messaging to determine impact before it reaches the market. The technology serves as the predictive engine behind Burson's AI-enabled ecosystem, powering the agency's work across GEO, Reputation Capital, Culture Up and influencer strategy. Limbik co-founders Zach Schwitzky and Josh Levin will join Burson as Global Head of Innovation, AI Platforms and Products and Global Head of Innovation, Clients & Growth, respectively reporting to Global Chief Innovation Officer, Chad Latz. The broader Limbik team will join Burson’s Innovation team to build and expand AI advisory and product capability across the entire company. "Every firm in the industry is guessing how audiences will react. We built the cognitive framework that knows," said Zach Schwitzky, co-founder and CEO of Limbik. "With Decipher, Burson didn’t just add a tool. It activated a model for how real audiences around the world respond to information. At Limbik, we set out to build the AI infrastructure that the world's most influential agency runs on and the intelligence behind how it shapes and protects reputation at scale. Burson understood that before anyone else, and this is what setting the standard looks like.” “With this acquisition, Burson continues building a standing innovation arm within our walls, designed to continuously generate, test and integrate new AI products across every practice, every geography and the entire communications and creative workflow," said duBrowa. "This is how we set the agenda for the industry - not by adapting to how AI changes communications but pioneering and proving what that change looks like.”

Global communications agency Burson has acquired cognitive AI company Limbik

Apple becomes exclusive U.S. Formula 1 broadcast partner for 2026 season

Apple Secures Exclusive U.S. Broadcast Rights for Formula 1 in 2026

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  • Primex News Network Partners with Bhaskar PrakashanAugust 25, 2026
  • Apostrophe Ventures Strengthens Leadership with Appointment of Three Managing PartnersAugust 25, 2026
  • Soham Ghosh has joined Ogilvy as Creative DirectorAugust 25, 2026
  • BBDO Group India Strengthens Leadership with Kunal Sharma as Vice PresidentAugust 24, 2026
  • ITC Limited Celebrates 116 Years: A Legacy of Transformation and Nation-BuildingAugust 24, 2026

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