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customer-engagement-network-Business-Head-–-Sales
2 minutes read
  • People Movement

Publive Names Vishal Saini Business Head – Sales

CE DESK August 21, 2026 0
Explore how Publive has appointed Vishal Saini as Business Head – Sales to accelerate enterprise growth, SaaS...
Read More Read more about Publive Names Vishal Saini Business Head – Sales
G-SHOCK Blend In Stand Out campaign
3 minutes read
  • OOH

Posterscope India & G-SHOCK Bring ‘Blend In. Stand Out.’ to Life Across 12 Indian Cities

CE DESK August 20, 2026 0
Explore how Posterscope India and G-SHOCK use premium OOH and DOOH formats across 12 cities to...
Read More Read more about Posterscope India & G-SHOCK Bring ‘Blend In. Stand Out.’ to Life Across 12 Indian Cities
customer-engagement-network-Royal-Stag-Boombox-anamorphic-LED-campaign
2 minutes read
  • OOH

Royal Stag Boombox Turns Hyderabad Billboard into a 3D Music Experience

CE DESK August 20, 2026 0
Explore how Royal Stag Boombox uses an anamorphic LED display at Hyderabad’s SAS Mall to create a...
Read More Read more about Royal Stag Boombox Turns Hyderabad Billboard into a 3D Music Experience
customer-engagement-network-KRAFTON-Ad-Platform-India-BGMI-advertising
2 minutes read
  • Media

KRAFTON Ad Platform India Begins Ad-Tech Operations with BGMI

CE DESK August 20, 2026 0
Explore KRAFTON Ad Platform India’s launch with NEPTUNE and its partnership with KRAFTON’s BGMI to offer brands...
Read More Read more about KRAFTON Ad Platform India Begins Ad-Tech Operations with BGMI
Akshay Shinde joins Mindshare
2 minutes read
  • People Movement

Akshay Shinde Joins Mindshare as Associate Director – Client Services

CE DESK August 20, 2026 0
Explore Akshay Shinde’s appointment as Associate Director – Client Services at Mindshare, bringing experience in media planning,...
Read More Read more about Akshay Shinde Joins Mindshare as Associate Director – Client Services
ustomer-engagement-network-Meta-AI-features-for-small-businesses
2 minutes read
  • Digital

Meta Expands AI Toolkit for Small Businesses and Creators

CE DESK August 20, 2026 0
Meta has introduced new AI features for small businesses and creators, including performance insights, tailored content support,...
Read More Read more about Meta Expands AI Toolkit for Small Businesses and Creators
ustomer-engagement-network-Shivani-Goel-joins-Reliance-Brands
2 minutes read
  • People Movement

Shivani Goel has joined Reliance Brands as Vice President – Marketing

CE DESK August 20, 2026 0
Explore Shivani Goel’s appointment as Vice President – Marketing at Reliance Brands, where she will lead marketing...
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customer-engagement-network-Volkswagen-Fit-More-Life-In-Your-Life-campaign
2 minutes read
  • Advertising

Volkswagen’s New Van Campaign Celebrates Life Beyond the Journey

CE DESK August 20, 2026 0
Explore how Volkswagen’s ‘Fit More Life In Your Life’ campaign showcases the ID. Buzz and Multivan as...
Read More Read more about Volkswagen’s New Van Campaign Celebrates Life Beyond the Journey
customer-engagement-network-future-ready-marketing-organisation
8 minutes read
  • Knowledge Sharing

Future-Proofing Marketing: Why Technology Alone Won’t Define the Winners of 2030 By Gaurang Thosani – Royal Sundaram Insurance

CE DESK August 20, 2026 0
Explore how adaptable marketing organisations can prepare for 2030 by combining AI, customer insight, first-party data, trust...
Read More Read more about Future-Proofing Marketing: Why Technology Alone Won’t Define the Winners of 2030 By Gaurang Thosani – Royal Sundaram Insurance
customer-engagement-network-Times-OOH-The-Riviera-digital-videowall
3 minutes read
  • OOH

Times OOH Unveils ‘The Riviera’ Ahmedabad’s First Landmark Digital Videowall

CE DESK August 20, 2026 0
A sculptural large-format digital masterpiece redefines Out-of-Home media at one of India’s most iconic urban landmarks
Read More Read more about Times OOH Unveils ‘The Riviera’ Ahmedabad’s First Landmark Digital Videowall
customer-engagement-network-Ankit-Pandey-joins-SPNI-as-Group-Head-Sports-Ad-Sales
2 minutes read
  • People Movement

Ankit Pandey has rejoined Sony Pictures Networks India as Group Head – Ad Sales

CE DESK August 20, 2026 0
Ankit Pandey has rejoined Sony Pictures Networks India as Group Head – Ad Sales, Sports, bringing experience...
Read More Read more about Ankit Pandey has rejoined Sony Pictures Networks India as Group Head – Ad Sales
customer-engagement-network-Achal-Kataria-appointed-Avanade-India-CEO
2 minutes read
  • People Movement

Achal Kataria Takes Charge as Avanade India CEO & Managing Director

CE DESK August 19, 2026 0
Achal Kataria has been appointed Managing Director and CEO of Avanade India, bringing over three decades of...
Read More Read more about Achal Kataria Takes Charge as Avanade India CEO & Managing Director
customer engagement network Nykaa Be The Face of Nykaa campaign
2 minutes read
  • Advertising

Nykaa’s ‘Be The Face of Nykaa’ initiative invites Gen Z beauty enthusiasts to submit GRWM videos

CE DESK August 19, 2026 0
Nykaa's 'Be The Face of Nykaa' initiative invites Gen Z beauty enthusiasts to submit GRWM videos for...
Read More Read more about Nykaa’s ‘Be The Face of Nykaa’ initiative invites Gen Z beauty enthusiasts to submit GRWM videos
customer-engagement-network-Niyati-Desai-joins-SocioClout
2 minutes read
  • People Movement

Niyati Desai Joins SocioClout as AVP – Growth

CE DESK August 19, 2026 0
Explore Niyati Desai’s appointment as AVP – Growth at SocioClout, where she will lead the agency’s Mumbai...
Read More Read more about Niyati Desai Joins SocioClout as AVP – Growth
customer-engagement-network-Ravpreet-Ganesh-ZIEL-Network-CSO
2 minutes read
  • People Movement

ZIEL Network has appointed Ravpreet Ganesh as Group Chief Strategy Officer

CE DESK August 19, 2026 0
ZIEL Network has appointed Ravpreet Ganesh as Group Chief Strategy Officer, bringing nearly three decades of...
Read More Read more about ZIEL Network has appointed Ravpreet Ganesh as Group Chief Strategy Officer
customer engagement network Ziggy-Shahid-Kapoor-brand-ambassador
3 minutes read
  • Advertising

Ziggy Launches New Donut Cake Campaign Featuring Shahid Kapoor as Brand Ambassador

CE DESK August 19, 2026 0
Shahid Kapoor comes on board as the face of Ziggy’s new brand campaign, “Sabko Chahiye Wohi Ek,...
Read More Read more about Ziggy Launches New Donut Cake Campaign Featuring Shahid Kapoor as Brand Ambassador
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DMSM Awards 2027
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Miles Ahead – The Quiz Challenge
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Miles Ahead – The Quiz Challenge
Talented Introduces mktgstack AI Growth Agency for Founders

Talented Introduces mktgstack AI Growth Agency for Founders

One2en Communications PR mandate

One2en Communications Expands Healthcare Portfolio with New LivLong 365 and QubeHealth-Pay Mandates

Stashfin Refreshes Brand Identity with Modern Logo

Stashfin Refreshes Brand Identity with Modern Logo

Flipkart launches microdrama vertical customer engagement network

Flipkart Launches Microdrama Vertical in App with Pratilipi and Terribly Tiny Tales

Burson, the global communications agency purpose-built to create value for its clients through reputation, today announced it has acquired Limbik Inc., the cognitive-AI company behind Decipher, Burson's predictive intelligence platform that forecasts how communications will resonate with audiences operating in more than 60 markets globally. The acquisition reflects Burson's continued investment in AI capabilities that help clients navigate reputation, communications and stakeholder trust in an increasingly complex information environment. Limbik and Burson co-developed Decipher’s proprietary IP over the past two years, giving Burson a first-mover position in AI-native audience intelligence within a broader product suite that also includes Sonar, Reputation Capital and The Fount. The acquisition brings Limbik's proprietary cognitive AI capabilities, engineering team and AI research team fully in-house, allowing Burson to accelerate product integration and development across its entire innovation suite. This enables the ability to capture the full value of the Decipher platform across the WPP network via WPP Open. "Decipher has become foundational to how we help clients build, protect and prove the value of their reputation in real time," said Corey duBrowa, CEO of Burson. "Bringing Limbik's team and technology on board at Burson lets us build solutions faster for our clients and own our future technology roadmap. This work isn’t a separate service line item anymore. It's foundational to every piece of client work we do, and it's how we help clients lead, not just adapt, in the intelligence era. This move ensures faster answers, sharper judgment and a predictive, ‘see around corners’ edge we can put directly in our clients' hands, no matter where in the world we're working or what problem we're helping them solve." Decipher forecasts how communications will resonate with audiences, predicting the virality and believability of messaging to determine impact before it reaches the market. The technology serves as the predictive engine behind Burson's AI-enabled ecosystem, powering the agency's work across GEO, Reputation Capital, Culture Up and influencer strategy. Limbik co-founders Zach Schwitzky and Josh Levin will join Burson as Global Head of Innovation, AI Platforms and Products and Global Head of Innovation, Clients & Growth, respectively reporting to Global Chief Innovation Officer, Chad Latz. The broader Limbik team will join Burson’s Innovation team to build and expand AI advisory and product capability across the entire company. "Every firm in the industry is guessing how audiences will react. We built the cognitive framework that knows," said Zach Schwitzky, co-founder and CEO of Limbik. "With Decipher, Burson didn’t just add a tool. It activated a model for how real audiences around the world respond to information. At Limbik, we set out to build the AI infrastructure that the world's most influential agency runs on and the intelligence behind how it shapes and protects reputation at scale. Burson understood that before anyone else, and this is what setting the standard looks like.” “With this acquisition, Burson continues building a standing innovation arm within our walls, designed to continuously generate, test and integrate new AI products across every practice, every geography and the entire communications and creative workflow," said duBrowa. "This is how we set the agenda for the industry - not by adapting to how AI changes communications but pioneering and proving what that change looks like.”

Global communications agency Burson has acquired cognitive AI company Limbik

customer engagement network Primex News Network PNN Bhaskar Prakashan partnership news distribution

Primex News Network Partners with Bhaskar Prakashan

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