CE DESK
HRX, India’s first homegrown fitness and lifestyle brand, has named Bollywood actress Triptii Dimri as its new...
Customer Engagements
Lenovo’s ‘Damn the Odds’ campaign features Jasprit Bumrah and Mythpat, empowering Gen Z with AI-powered technology for...
Chupa Chups launches its ‘Samajh Ke Bahar’ campaign, celebrating the playful chaos of its Sweet & Sour Belts with a quirky TVC....
Celebrate Indian heritage with Birla Opus Paints’ ‘Duniya Ko Rang Do’ campaign, bringing Jaipur’s Hawa Mahal to...
Discover how Khushi Advertising is revolutionizing cinema advertising in India with innovative cinema-first campaigns, including the anticipated...
Nagessh Pannaswami, who started the well-known advertising agency Curry Nation, has made a big impact with his...
Discover how Reliance’s AJIO Rush is changing fashion e-commerce with four-hour delivery in Mumbai, Delhi NCR, Bengaluru,...
Discover how JioStar broke records in Q1 FY26 with ₹11,222 crore revenue, driven by IPL 2025 and OTT success. Learn about their...
Explore India’s Q1 2025 advertising revenue insights—see how top agencies like GroupM and Dentsu performed, which brands...
Eveready has launched India’s first hybrid torch with dual power options, featuring Sonakshi Sinha’s ‘Nikita Roy’ as...
Swiggy Instamart’s new campaign, conceptualised by Moonshot, uses humour and surprise to highlight the convenience of its...
Bright Brain to drive SEO strategy for Accumn, Yubi Group’s digital credit decisioning platform, boosting visibility and...