CE DESK 
Navonil Chatterjee’s appointment as Chief Strategy Officer at Creativeland Asia will boost the agency’s strategic growth and innovation in India’s advertising scene.
Navonil Chatterjee has taken up the role of Chief Strategy Officer at Creativeland Asia with more than twenty years of experience in brand strategy and communication. Chatterjee will also be continuing his role as Managing Partner at Crossbow Insights, which is the research division of the agency, where he will be responsible for strategic planning and consumer insights.
Chatterjee has also undertaken several key leadership roles including Joint President and Chief Strategy Officer at Rediffusion, and more recently, he worked as a Strategic Brand Consultant at Brand Chatter where he advised clients on strategic brand communication.
Navonil translates the challenges posed by brands into innovative and practical solutions. He is a holder of multiple prestigious awards, including WARC and Effies. His leadership will be crucial in reinforcing the strategic direction and brand positioning of the agency within the wider industry.
Navonil’s experience in consulting alongside agency work will be greatly beneficial as he oversees growth within the advertising sector which is continuously changing. This also demonstrates the agency’s balanced approach in using integrated, strategic marketing to achieve considerable results.
