CE DESK
Oreo unveils ‘Dream for the Team’ ICC World Cup 2027 campaign starring Rohit Sharma, inspiring kids to...
Campaigns
Malaika Arora stars in Invogue’s Instagram-first shapewear ad, “arrested” for traffic jams and paparazzi chaos—revealing her confidence...
Comedian Vir Das tackles life’s “dry” moments with bold humor in KFC India’s new Dunked range campaign...
PayU partners with Startup India and DPIIT to spotlight 36 D2C founders from every state and UT...
Delhivery’s Yeh Desh Chalne Se Bana Hai campaign captures the spirit of a moving nation through its...
Spykar celebrates Republic Day with unique campaign spotlighting everyday heroes and nation-builders—from social entrepreneurs to grassroots innovators—through...
Sunfeast Wowzers taps ASMR trend with immersive sound-focused campaign showcasing crunchy biscuit sticks that deliver satisfying audio-visual...
TATA AIG marks silver jubilee with emotional brand film showing father-son journey—from young dad’s first policy to...
Anushka Sharma and Virat Kohli star in Visit Dubai’s Season 2 film, showcasing winter surprises from desert...
Standard Chartered rolls out phase two of wealth management campaign targeting affluent millennials, emphasizing timely investment planning,...
HDFC Life’s new ad portrays parents instilling values through everyday acts while securing kids’ futures via insurance,...
Myntra’s ‘Shaadi Ka Style Bazaar’ features influencers Komal Pandey and Siddharth Batra curating authentic wedding looks from...
Astral Bondtite unveils ‘Lakdi Ka Chumbak’ campaign featuring Ranbir Kapoor, positioning the wood adhesive as carpenter’s trusted...
Bollywood star Vicky Kaushal leads Birla Estates’ Real Advice’ campaign, simplifying homebuying with practical tips, virtual tours,...
Jos Alukkas unveils festive wedding campaign starring Malayalam stars Dulquer Salmaan and Keerthy Suresh, celebrating love, tradition,...
Britannia The Laughing Cow redefines cheese snacking with ‘Snacking Ka New Angle,’ positioning Cheese Triangles as convenient,...
Tanishq launches Festival of Diamonds campaign starring Ananya Panday, celebrating natural diamonds that awaken the joyful girl...
Aisle Network unveils its new campaign ‘Better Because of Love,’ expanding its narrative from dating to deeper...
Foxtale marks its fourth anniversary with a campaign featuring music icon Himesh Reshammiya, celebrating self-confidence, individuality, and...
Wellbeing Nutrition launches a new campaign tackling whey discomfort, promoting its plant-based protein line as a cleaner,...
Sony Pictures Networks India launches the second high-energy brand film for Wheel of Fortune, starring Akshay Kumar...
Creativefuel drove JioHotstar’s Superman digital launch with 12,000+ assets, hitting 210M+ views and 160M+ reach via culture-first...
Birla Opus Paints celebrates Pongal with a new festive campaign that highlights the spirit of togetherness, colors...
Barbeque Nation launches ‘Milne Ki Bhookh’ New Year campaign, celebrating reunion hunger with unlimited grills, festive buffets,...
Kohinoor Basmati Rice partners with Aditya Gadhvi for ‘Kohinoor Na Garba Rice’ campaign, blending Gujarati folk music...
Air India Express operates a special joy flight for underprivileged children, sharing the magic of flying and...
Bisk Farm launches its ‘Rich Marie’ chai break campaign featuring Shraddha Kapoor, celebrating India’s favorite tea-time moments...
Royal Green Whisky launches its new ‘Live Up Success’ campaign, evolving from ‘Taste the Success’ to connect...
Pulse Candy partners with K-pop artist Aoora for its new ‘Pulse of the Party’ festive digital ad,...
Sony Pictures Entertainment India has rolled out a high-impact, immersive outdoor and in-cinema campaign for Anaconda, turning...
Emcure Pharmaceuticals and MS Dhoni relaunch the ‘Winning Over Obesity’ campaign, inspiring Indians to adopt active lifestyles...
Peps Industries introduces the ‘Vivah Mattress’ through a creative wedding-set digital campaign celebrating comfort, togetherness, and the...
Relaxo’s ‘Buy & Fly’ winter campaign with EaseMyTrip offers flight vouchers up to ₹2,000 on ₹1,500+ footwear...
Discover Miniklub’s latest ‘The Happy Parenting Strategy’ campaign featuring Mr. Dad (Gautam Rode) in a fun digital...
Dabur Odomos launches dengue awareness campaign with Hybrid’s VOX platform, featuring authentic family voices. Stay protected with...
MAGGI launches heartwarming TVC celebrating family bonding over 2-minute noodles—rainy days, office breaks, festive laughs in multilingual...
vivo India launches #SwitchOff 2025 urging families to reclaim dinner tables from screens—72% kids bond most at...
Titan unveils ‘Wear Your Story’ ad campaign featuring PV Sindhu’s resilience and Vikrant Massey’s authenticity, celebrating personal...
Meta’s new India campaign highlights Boost Post on Facebook/Instagram for MSMEs—92% of users are small businesses reaching...
Yes Madam taps influencer Tanya Mittal (2M+ followers) for new at-home beauty campaign—hair coloring, facials, bridal makeovers...
Nykaa’s Pink Friday sale campaign dominates 300+ locations in key Indian metros with celebrities Deepika Padukone, Rasha...
MR.DIY launches witty ‘Genie’ campaign with Rajkummar Rao as magical genie who realizes the retailer’s 15,000+ products...
KFC India launches campaign with Jaideep Ahlawat promoting Chicken Krisper Meal at ₹99, featuring crispy chicken, fries,...
Mondelēz brings Lotus Biscoff caramelised biscuits to India via Lotus Bakeries partnership, featuring “Welcome to the Biscoff...
PepsiCo launches Red Rock Deli in India, offering global gourmet chips with chef-inspired flavors and a digital-first...
KT Kids unveils TVC with Kareena Kapoor Khan showcasing gentle, science-driven kids’ haircare combined with SpongeBob SquarePants’...
Parle-G’s latest Chhath Puja campaign highlights small acts of kindness and family togetherness, going viral across Bihar,...
Goibibo launches a fun digital campaign featuring cricket stars Rishabh Pant and Navjot Singh Sidhu, blending cricket...
SBICAP Securities promotes financial empowerment with the #KaroKhudPeInvest campaign, encouraging young Indians and women to start smart...
Motilal Oswal Financial Services unveils the #DiwaliAapkiTayyariHumari campaign celebrating investor readiness and the teamwork behind a seamless...
Ananya Panday brings warmth and togetherness to Diwali 2025 with California Almonds, promoting health-focused festive gifting and...
Jindal Stainless’s Diwali campaign ‘More Than Just Change’ highlights the emotional value of coins, symbolizing trust and...
Welspun One’s Diwali film ‘The Diary of a Diwali Box’ tells the heartfelt story of care, precision,...
Kalyan Jewellers lights up Diwali 2025 with a star-studded campaign featuring top Indian cinema icons, showcasing gold...
Xiaomi India’s 2025 Diwali campaign uses MTV Roadies-style nostalgia featuring Raghu Ram, Rajiv Lakshman, and Devarshi to...
Discover how Mamaearth’s new Rice Face Wash campaign with Palak Tiwari highlights radiant glass skin through a...
Cricket star Shubman Gill partners with Bowlers in a nationwide campaign promoting responsible pet parenting and premium...
Scapia’s new ‘The Card That Says Yuh’ campaign targets Gen Z and millennials to convert everyday spending...
Ferrero Rocher launches ‘Add Your Golden Touch’ Diwali campaign featuring Hrithik Roshan, offering QR code rewards and...
Aashirvaad launches ‘Matrishokti Bondona’ campaign across West Bengal, celebrating mothers with interactive Durga Puja activations and personalized...
DEWAR’S launches ‘Here’s to the Story’ campaign, highlighting exploration, shared stories, and immersive bar activations across Indian...
redBus unveils AI-driven Dussehra campaign offering exclusive discounts on bus, rail, and hotel bookings to celebrate festive...
WPP Media and Horlicks collaborate on ‘Chhoto Byomkesh,’ a branded content series reimagining Bengal’s iconic detective’s childhood...
HDFC Securities promotes HDFC SKY app through TVC campaign highlighting free stock recommendations, flat Rs. 20 brokerage,...
Discover Spykar’s latest campaign, “Daur Apna Hai,” a rap anthem that celebrates confidence, self-expression, and pride. Featuring...
Zomato launches an inspiring campaign celebrating Indian para-athletes, showcasing their resilience and dedication. The campaign highlights their...
Join Shin Chan and Yakult Danone India in a fun-filled campaign to promote gut health among kids...
Arjun Kapoor breaks his poker face in Call Me Chunky’s first-ever brand campaign, highlighting bold flavors and...
Pee Safe’s new DVC urges Indians to make toilet seat sanitization a daily habit, addressing invisible germs...
VML and Hero MotoCorp unveil the ‘Naye Indian ki Deluxe Bike’ campaign for the HF Deluxe Pro,...
Dentsu Creative Webchutney creates Bhima’s RaasLeela, a dreamlike jewellery campaign inspired by Radha-Krishna’s timeless love, showcasing Bhima’s...
Yakult Danone India unveils new TVC starring Taapsee Pannu, emphasizing gut health as key to nutrition and...
Lay’s honors the farmers who cultivate the potatoes used in every chip with limited-edition packaging and a...
Nike’s new “Why Do It?” campaign redefines the iconic “Just Do It” slogan, inspiring athletes to embrace...
KRAFTON and Dentsu Creative Isobar have introduced a vibrant campaign targeting India’s Gen Z, using humor and...
Bold Care collaborates with filmmaker Anurag Kashyap and comedian Samay Raina in a humorous, unfiltered campaign that...
Discover how Sprite’s new campaign with Sharvari and Sunil Grover celebrates India’s love for spicy food, pairing...
Cheil India rolls out dynamic campaign for Samsung Galaxy F36 5G featuring AI innovations, targeting Gen Z...
Amul celebrates Onam 2025 with “Ee Onam On Aavatte” campaign featuring vibrant cultural themes and a viral...
JBL unveils next-gen audio range and festive cultural campaign, featuring immersive soundbars and innovative audio tech for...
Discover the Vi Nonstop Hero Plan, offering truly unlimited 4G and 5G data on prepaid at an...
Explore the heartfelt JSW Paints Independence Day 2025 ad that celebrates India’s unity, bravery, and growth through...
Learn about Lenovo’s collaboration with Dentsu B2B and Posterscope to launch the ThinkPad X9 Aura Experience, a precision-driven marketing campaign targeting premium...
Nissan India unveils the Magnite Kuro Edition and its striking campaign “The Boldest Black,” highlighting the SUV’s...
UNIQLO’s new campaign featuring Rahul Dravid highlights the LifeWear collection’s comfort and versatility, launching alongside an AR...
Axis Bank’s 2025 Independence Day campaign pays tribute to Kashmir’s resilience and scenic beauty, encouraging tourism and...
Discover Niva Bupa’s ‘No Freedom Sale’ Independence Day campaign, highlighting that hospital bills never come with discounts. Learn why comprehensive health insurance is true...
This Independence Day, Pepperfry releases a digital film showcasing the skill, passion, and heritage of Indian craftsmanship....
Laqshya Media Group leads Chandrika Soap’s outdoor push in Mangalore, Mysore, and Goa with eye-catching billboards and...
WhatsApp’s Bandra-Worli Sea Link campaign projects strong privacy messages, reinforcing secure and private messaging with end-to-end encryption....
Schneider Electric India teams up with LEO India for ‘Bring Home the Smart’ campaign, showcasing innovative smart...
Center Fresh’s new ‘Dimaag Pe Rakhe Lagaam’ campaign humorously tackles overthinking, offering a refreshing mental pause with...
cult marks National Lazy Day with a unique ‘Do Nothing Class’, highlighting the importance of rest and...
BirlaNu launches a new campaign promoting TruFiT Technology for leakproof pipes, combining durability, trust, and eco-friendly plumbing...
Celebrate Raksha Bandhan with Motilal Oswal Mutual Fund’s new campaign linking sibling bonds with disciplined SIP investing....
Discover how JSW MG Motor India’s “EV Sahi Hai” campaign is transforming electric vehicle awareness with real...
Explore Raksha Bandhan 2025 campaigns by (love that transcends physical distanc) MobiKwik, (unwavering protection) Instamart, (technology-powered togetherness...
Volini blends tradition and care by adding pain relief functionality to the Warkaris’ Uparna, easing muscle and...
Celebrate Raksha Bandhan 2025 with MobiKwik’s #TraditionSeHatke campaign celebrating gratitude, equality, and Digital Gold gifting between siblings....
Alt’s digital campaign featuring World Chess Champion Gukesh promotes diversified portfolios using alternative investments like real estate...
Explore how Medimix combines centuries-old Ayurvedic wisdom with modern skincare solutions across soaps, handwashes, bodywashes, and facewashes,...
Wendy’s India is celebrating its fifth anniversary with a month-long, high-energy campaign that perfectly fits the brand’s...
Laxmipati Sarees partners with Rashmika Mandanna, launching a vibrant nationwide campaign that highlights tradition, elegance, and modern...
Discover how TBWA\Sri Lanka and Maliban’s ‘HumaniTill’ campaign uses innovative prosthetic installations to inspire charitable giving, raising...
Discover how Saatvik Green Energy teams up with Kartik Aaryan to promote solar energy adoption across India...
Sunfeast Marie Light, a popular biscuit brand, has teamed up with famous actress Jyotika for a touching...
Flipkart’s ₹500 crore media mandate for 2025 is up for pitch, attracting India’s top media agencies to...
Swiggy has launched the third edition of Swiggy Wiggy 2025 , a unique talent discovery initiative inviting delivery...
Mars has released new ads for its Pedigree and Whiskas brands that were created by BBDO India...
MasterChow, one of India’s top ready-to-cook Asian brands, has launched the highly anticipated “Khaana Banao Simple se...
FNP’s Rakhi campaign centers on the sentiment that the festival of Raksha Bandhan symbolizing the lifelong bond...
The first integrated awareness campaign from Eli Lilly and Company (India) is called “We Know Now.” Its...
BigBasket, one of India’s best online grocery stores, just started a new and exciting ad campaign with...
Explore the dynamic new campaign by Saatchi & Saatchi India for Hero MotoCorp’s Hero Xtreme 250R, showcasing...
Discover how the Coca-Cola India Foundation’s Anandana, through its Maidaan Saaf campaign, is leading sustainable change with...
Dabur Red Paste expands its #SwitchToFluorideFree campaign into a nationwide movement, raising awareness about fluoride-related health risks...
Flipkart’s vibrant new campaign featuring energetic seniors highlights how SuperCoins make shopping smarter, cooler, and more rewarding...
Bingo! Mad Angles has unleashed an innovative campaign featuring the legendary ACP Pradyuman and his iconic CID...
Giffy dishes out a powerful new ad with Baahubali stars Sathyaraj and Ramya Krishnan. Watch how Katappa...
Traya, a top brand for science-based hair loss solutions, has teamed up with famous comedian and actor...
HRX, India’s first homegrown fitness and lifestyle brand, has named Bollywood actress Triptii Dimri as its new...
Lenovo’s ‘Damn the Odds’ campaign features Jasprit Bumrah and Mythpat, empowering Gen Z with AI-powered technology for...
Chupa Chups launches its ‘Samajh Ke Bahar’ campaign, celebrating the playful chaos of its Sweet & Sour Belts with a quirky TVC....
Celebrate Indian heritage with Birla Opus Paints’ ‘Duniya Ko Rang Do’ campaign, bringing Jaipur’s Hawa Mahal to...
Discover how Khushi Advertising is revolutionizing cinema advertising in India with innovative cinema-first campaigns, including the anticipated...
Eveready has launched India’s first hybrid torch with dual power options, featuring Sonakshi Sinha’s ‘Nikita Roy’ as...
Swiggy Instamart’s new campaign, conceptualised by Moonshot, uses humour and surprise to highlight the convenience of its...
Gabit has released a new ad film starring Ranbir Kapoor that shows how its smart ring can...
Tuborg has selected Lowe Lintas as its creative partner in India. The agency will drive integrated campaigns...
Myntra’s new campaign ‘It’s You 2.0’ features real-life stories of transformation powered by fashion, connecting with next-gen...
Mother Sparsh’s #RecreateRituals campaign revives generational baby care rituals using modern, natural solutions with its Milky Soft...
Isopure appoints Rashmika Mandanna as its first Indian brand ambassador, launching the “Everything You Need, Nothing You...
Magic Moments has a new, colourful campaign with Kriti Sanon. The music video for “Ishaara Samajh Le”...
Sunfeast Wowzers launches a new campaign with Shah Rukh Khan, blending flavor and fun in every bite...
Starbucks teams up with MOMS to launch a 3D anamorphic billboard in Bengaluru’s Garuda Mall, promoting Blonde...
To mark 22 years in India, Metro Wholesale partners with Intuitive Inc to roll out 3 DVCs...
Medimix appoints Amruta Khanvilkar as its new brand ambassador to drive regional connect and promote its Ayurvedic...
HP India names Ayushmann Khurrana as brand face, joined by Aparshakti in a new campaign, to deepen...
Season 2 of “Soury Not Sorry,” starring Sumukhi Suresh, marks the return of ITC Candyman Sourzzz, a...
The ‘Won’t Let You Fall’ campaign from Himalaya Wellness highlights Bhringaraja in its Anti Hair Fall Shampoo...
SRK, AR Rahman, Jasprit Bumrah, and Mary Kom are all featured in Zomato’s latest “Celebrating Effort” campaign....
Through Agilitas Sports, Lotto Sport makes a daring comeback into India with the goal of developing a...
In an audacious new campaign, Sebamed dispels the myths surrounding dandruff and positions its pH-balanced formula as...
Fenesta launches a humorous monsoon campaign film titled “Fine. Finer. Fenesta,” highlighting its premium windows and doors...