
Adamya Dua joins Jubilant FoodWorks as Head of Marketing, leading brand strategy, product innovation, and P&L for Dunkin’ with over 10 years of marketing expertise.
Adamya Dua has officially stepped into the role of Head of Marketing at Jubilant FoodWorks. He’ll steer brand marketing, product excellence, menu design, and pricing. Alongside these responsibilities, he also owns the complete profit-and-loss performance of Dunkin’, the coffee and baked goods brand within Jubilant’s portfolio.
Bringing over a decade of hands-on marketing expertise, Dua has consistently driven growth by placing consumers at the center. He has worked in a range of industries, from media and pet care to mental health and fast-moving consumer goods. Before this appointment, he was Head of Marketing at Sukoon Health, where he redefined mental wellness marketing using sharp branding and innovative customer outreach.
Before joining Jubilant FoodWorks, Dua held leadership positions at Heads Up For Tails, Kati Patang, byo, and Times Television Network. He specializes in developing and executing end-to-end go-to-market strategies, performance-driven campaigns, and brand turnarounds. His wide-ranging background gives him the know-how and adaptability to boost Jubilant’s marketing strategies and deepen customer loyalty.