Advertising What's Buzzing XYXX’s new innerwear campaign flips the gender gaze XYXX’s latest campaign uses role reversal and humour to challenge gendered double standards while spotlighting a seamless vest designed for everyday comfort. CE DESK June 9, 2026 2 minutes readStay connected via Google News.Follow us for the latest Advertising, Media, Marketing, Digital, PR News & Insights.Subscribe to continue readingSubscribe to get access to the rest of this post and other subscriber-only content. Type your email… Subscribe Already a subscriber?What do you feel about this?100%Love0%Funny0%Wow0%Sad0%Angry Advertising What's Buzzing Tags: gender gazeXYXXPost navigationPrevious: SBI appoints Omnicom Media India as digital marketing partnerNext: SNITCH joins Zakir Khan’s “Papa Yaar” as title sponsorAuthor's Other PostsNDTV 24×7 Becomes NDTV, Unveils New Identity Anchored In ‘When It Really Matters’ NDTV 24×7 Becomes NDTV, Unveils New Identity Anchored In ‘When It Really Matters’ August 15, 2026 0 AI Will Democratize Capability. It Won’t Democratize Distinction. By Sahil Shah, CEO – Dentsu Creative Isobar AI Will Democratize Capability. It Won’t Democratize Distinction. By Sahil Shah, CEO – Dentsu Creative Isobar August 15, 2026 0 Edelweiss Mutual Fund’s New Campaign Celebrates India’s Never-Give-Up Spirit – “Don’t Quit, India” Edelweiss Mutual Fund’s New Campaign Celebrates India’s Never-Give-Up Spirit – “Don’t Quit, India” August 15, 2026 0 Sony Pictures Networks India Unveils Tamil GEC Sony VIZHA for October Launch Sony Pictures Networks India Unveils Tamil GEC Sony VIZHA for October Launch August 15, 2026 0 Related News5 minutes read Knowledge Sharing AI Will Democratize Capability. It Won’t Democratize Distinction. By Sahil Shah, CEO – Dentsu Creative Isobar CE DESK August 15, 2026 0 2 minutes read Advertising Edelweiss Mutual Fund’s New Campaign Celebrates India’s Never-Give-Up Spirit – “Don’t Quit, India” CE DESK August 15, 2026 0 2 minutes read People Movement Tracker Times Innovative Media Promotes Sumit Chadha as Chief Revenue Officer for Corporate Business CE DESK August 15, 2026 0 2 minutes read People Movement Tracker Ameet Khambay joins PhillipCapital India as SVP & Head – Digital Acquisition CE DESK August 15, 2026 0 2 minutes read Advertising ENO has launched a new campaign “Acidity ke kayi naam, ENO sab par kare kaam”. CE DESK August 14, 2026 0 2 minutes read Media AdLift Secures AI Search Visibility Mandate From Casagrand For Tesseract Platform CE DESK August 14, 2026 0 Campaigns