Skip to content

Customer Engagement

Trends In Advertising News, Media, Marketing, Digital Industry News, PR

Primary Menu

What’s Buzzing
Customer Engagements
Knowledge Sharing
Spotlight
People Movement
Conferences

Search for:

Home
What's Buzzing
XYXX’s new innerwear campaign flips the gender gaze

Campaigns
What's Buzzing

XYXX’s new innerwear campaign flips the gender gaze

XYXX’s latest campaign uses role reversal and humour to challenge gendered double standards while spotlighting a seamless vest designed for everyday comfort.

CE DESK June 9, 2026 2 minutes read

Subscribe to continue reading

Subscribe to get access to the rest of this post and other subscriber-only content.

Type your email…

Already a subscriber?

What do you feel about this?

Campaigns
What's Buzzing

Tags: gender gaze XYXX

Post navigation

Previous: SBI appoints Omnicom Media India as digital marketing partner

Next: SNITCH joins Zakir Khan’s “Papa Yaar” as title sponsor

Author's Other Posts

Ameya Lokhande Elevated to Executive Vice President at Ulka

Ameya Lokhande Executive Vice President Ulka

Ameya Lokhande Elevated to Executive Vice President at Ulka

July 16, 2026 0

Samarjit Singh Takes Charge as CEO of Favcy Media

Samarjit Singh Takes Charge as CEO of Favcy Media

July 16, 2026 0

DB Corp Posts 10% Growth in Advertising Revenue for Q1 FY27

DB Corp advertising revenue growth Q1 FY27

DB Corp Posts 10% Growth in Advertising Revenue for Q1 FY27

July 16, 2026 0

Pop Launches First Ad Around Everyday UPI Rewards

Pop Launches First Ad Around Everyday UPI Rewards

July 16, 2026 0

Related News

2 minutes read

People Movement Tracker

Ameya Lokhande Elevated to Executive Vice President at Ulka

CE DESK July 16, 2026 0

2 minutes read

People Movement Tracker

Samarjit Singh Takes Charge as CEO of Favcy Media

CE DESK July 16, 2026 0

2 minutes read

Reports & Insights

DB Corp Posts 10% Growth in Advertising Revenue for Q1 FY27

CE DESK July 16, 2026 0

2 minutes read

Advertising

Pop Launches First Ad Around Everyday UPI Rewards

CE DESK July 16, 2026 0

Reliance Digital Rath Yatra festive offer

2 minutes read

Marketing

Reliance Digital Rolls Out Grand Rath Yatra Festive Offer

CE DESK July 15, 2026 0

7 minutes read

Media

WeWork India launches Member Services, a first-of-its-kind business services platform for members

CE DESK July 15, 2026 0

OOH

Trident’s 3D BQS Experience Turns Bharat Tex 2026 into a Living Brand Story $Trident 3D BQS campaign Bharat Tex 2026 Delhi$ 1

Trident’s 3D BQS Experience Turns Bharat Tex 2026 into a Living Brand Story

July 13, 2026 0

Vritti iMedia teams up with Northern Challengers for Big Cricket League OOH push

Vritti iMedia Northern Challengers Big Cricket League

2

Vritti iMedia teams up with Northern Challengers for Big Cricket League OOH push

June 10, 2026

Havmor Ice Cream takes Belgian Silky Choco Cone to Ahmedabad streets with bold OOH

Havmor Belgian Silky Choco Cone OOH campaign

3

Havmor Ice Cream takes Belgian Silky Choco Cone to Ahmedabad streets with bold OOH

June 5, 2026

Skycom unveils immersive ‘The Social Tree’ DOOH installation at Nexus Select Citywalk

Skycom installs The Social Tree DOOH structure at Select Citywalk

4

Skycom unveils immersive ‘The Social Tree’ DOOH installation at Nexus Select Citywalk

April 17, 2026

PNN and Outlook Business Forge Strategic Partnership to Elevate Business Content Reach

Zupee Studio app interface highlighting 10 million downloads and trending microdrama content

Zupee Studio Becomes India’s Fastest-Growing Short-Form Entertainment App with 10 Million Download

Dentsu Launches dentsu.Connect in India to Unite Data, Creativity, and Technology

HT Media Targets ₹95.3 Crore Capital Raise for Debt Reduction

Apple Maps may soon bring ads to search results in major services push

Dentsu Launches The Brand Reset to Reframe Video’s Role in Brand Growth

Buy Now!

I accept the privacy policy

Lastest Post

Ameya Lokhande Elevated to Executive Vice President at UlkaJuly 16, 2026
Samarjit Singh Takes Charge as CEO of Favcy MediaJuly 16, 2026
DB Corp Posts 10% Growth in Advertising Revenue for Q1 FY27July 16, 2026
Pop Launches First Ad Around Everyday UPI RewardsJuly 16, 2026
Reliance Digital Rolls Out Grand Rath Yatra Festive OfferJuly 15, 2026

Search

Weekly Newsletter

Subscribe to stay up to date

I accept the privacy policy

About Us
Contact/Submit
Advertise
Privacy Policy