Tonic Worldwide Secures Digital Marketing Mandate for Pranav Constructions Limited (PCPL)

Tonic Worldwide wins the digital marketing mandate for Mumbai-based Pranav Constructions Limited (PCPL), focusing on SEO, social media, and performance marketing to amplify the real estate redevelopment brand.

Tonic Worldwide has been engaged to manage all of Pranav Constructions Limited’s (PCPL) online marketing efforts. PCPL is a prominent real estate developer based in Mumbai. In this role, you will oversee social media, search engine optimization (SEO), and performance marketing. This partnership was established after a competitive pitch involving several agencies.

PCPL has a reputation for completing projects on time, building quality constructions, and maintaining honesty in their work. They specialize in transforming old houses into modern residences. Tonic Worldwide will assist PCPL in attracting more customers online by utilizing customer feedback to create targeted digital ads that resonate with the market and engage potential clients in real time.

This collaboration aligns with PCPL’s ambition to lead in the redevelopment sector, expand its portfolio, and uphold its reputation for quality and community focus. Tonic Worldwide aims to help PCPL grow and prepare for its initial public offering (IPO) by leveraging customized digital communications to highlight the company’s honesty, environmental initiatives, and customer-centric approach. The Mumbai branch of Tonic will manage this account.Tonic’s Mumbai branch will handle the account.

Akshay Kripalani, Chief Sales and Marketing Officer, PCPL, said, “PCPL aims to strengthen its leadership in the redevelopment segment and expand its portfolio. I believe Tonic Worldwide is the perfect partner to enhance our specialisation in providing quality, affordable housing; our reputation for timely completion with quality construction; and our relentless community focus. We look forward to bolstering customer satisfaction and community trust through this partnership.”

Chetan Asher, Founder & CEO, Tonic Worldwide, said, “We carry a strong lineage in building brands in the real-estate space and have some pathbreaking campaigns to talk about. We look forward to supporting PCPL in their next phase of growth. With an upcoming IPO, we aim to spotlight their integrity, environmental stewardship, quality, and customer-centricity with communication suited for evolving buyer preferences.”