CE DESK 
Karan’s most recent milestone his promotion to General Manager – Marketing and Services at Asian Paints marks the culmination of years invested in cross-functional excellence and service-focused leadership. In this role, he brings together a rare combination of deep marketing acumen, an unyielding focus on customer loyalty, and a strong command of field readiness and operational efficiency.
Prior to this, Karan anchored the Services, Loyalty, Field Readiness, and Customer Centricity functions. He launched critical initiatives to uplift customer satisfaction and enhance frontline performance, building systems that prioritize seamless service and foster brand loyalty at scale. His journey at Asian Paints began as Associate General Manager – Marketing, where he laid the foundation for several high-impact marketing campaigns and digital transformations.
Impactful Roles Beyond Asian Paints
Karan’s leadership journey is further enriched by his time at Amazon, where he thrived as Manager – Program Management, managing high-stakes projects in one of the world’s fastest-paced business environments. At Aditya Birla Fashion and Retail, he successfully launched new categories, drove sales growth across regions, and developed winning strategies that left a lasting business impact.
His early days at Infosys as an Associate Consultant set the tone for his career: a problem-solver with a passion for execution and team development.
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