CE DESK
Indewheelers Motorsports partners with Apollo Techno Industries as title sponsor, powering the championship with engineering innovation and...
Customer Engagements
Peps Industries introduces the ‘Vivah Mattress’ through a creative wedding-set digital campaign celebrating comfort, togetherness, and the...
Pond’s teams with Disney’s Avatar: Fire and Ash for glowing, Na’vi-inspired skincare in India, featuring AR campaigns...
Prasoon Joshi receives AAAI Lifetime Achievement Award, urging ad industry to embrace remembrance, confusion’s creativity, and empathy...
OpenAI CEO Sam Altman reveals “0% excitement” for leading a public company amid IPO speculation, prioritizing AI...
Beats and Travis Scott join forces for ‘Dare to Dream’, a cinematic campaign that celebrates self-belief, ambition,...
Relaxo’s ‘Buy & Fly’ winter campaign with EaseMyTrip offers flight vouchers up to ₹2,000 on ₹1,500+ footwear...
Discover Miniklub’s latest ‘The Happy Parenting Strategy’ campaign featuring Mr. Dad (Gautam Rode) in a fun digital...
Fabindia teams up with Mahindra to let customers redeem Fabcoins for eSUV bookings like XUV400. Blend loyalty...
McDonald’s Netherlands has withdrawn its AI-generated Christmas advertisement after widespread online backlash. McDonald’s Netherlands has withdrawn its...
McDonald’s India unveils premium Signature Collection burgers like Spicy Maharaja Mac and Truffle McSpicy. Bold flavors, desi...
MARS Cosmetics unveils ‘Cloud Kiss’ lipstick via thrilling hot air balloon activation. Lightweight, long-lasting shades like Sunset...