Vidya Balan Becomes Face of Vasmol Henna Crème Hair Colour 2025

Vasmol ropes in Vidya Balan as ambassador for Henna Crème Hair Colour, blending tradition with modern, safe, no-ammonia hair colour innovation.

Vasmol, a well-known Indian hair colour brand for more than 60 years, is proud to announce that famous actress Vidya Balan will be the face of its newest product, Vasmol Henna Crème Hair Colour & Shampoo Hair Colour. This partnership is a big step towards combining the rich history of henna with modern hair care science to meet the changing needs of Indian women today.

A Perfect Fit of Values and Goals
Vidya Balan is a perfect example of Vasmol’s philosophy of honouring the past while welcoming the future. She is known for her natural grace and authenticity. saying how excited she was about the partnership,hange how brands connect with India’s tech-savvy consumers in 2025 and beyond.

“Henna has always been a special part of our culture. Vasmol Henna Crème Hair Colour brings that familiar goodness in a modern, no-ammonia format that women can trust. It’s safe, rooted, and beautiful, everything I believe in. I’m excited to be back with the brand that celebrates natural beauty and the joy of being yourself.“

Strengthening a Legacy with Innovation

Dheeraj Arora, MD & CEO of HRIPL (Vasmol’s parent company), highlighted the strategic significance of this collaboration:

“For over six decades, Vasmol has been an integral part of Indian homes, cherished not just in daily rituals but also deeply within our hearts. Our newest offering, Vasmol Henna Crème Hair Colour, signifies another meaningful step forward, where tradition meets modern convenience. Vidya Balan is the perfect embodiment of Vasmol’s core values, rooted in tradition yet modern in her choices. Her authentic persona resonates deeply with Indian women who value genuine, enduring beauty.”

Priyanka Puri, Senior Vice President of Marketing at HRIPL, added

“The launch of Vasmol Henna Crème Hair Colour marks a pivotal moment in our brand journey, where tradition meets modern science. It’s more than just a product; it’s a promise of safe, ammonia-free grey coverage rooted in the timeless power of henna and enriched with the convenience of a crème format for today’s discerning woman. We are excited to have Vidya Balan. Her elegance, authenticity, and strong voice for self-expression perfectly mirror our brand’s ethos. She embodies the modern Indian woman who embraces her roots while moving forward with confidence. With Vidya as our ambassador, we aim to deepen consumer trust and strengthen Vasmol’s legacy across generations. Together, we proudly say— ‘Surakshit rahe mere baal, Vasmol Henna Crème Hair Colour ka kamaal.”

What Makes Vasmol Henna Crème Hair Colour Different

Vasmol’s Henna Crème Hair Colour has a gentle, ammonia-free formula that combines the nourishing benefits of pure henna with the ability to cover grey hair completely. This means that your hair will stay healthy while also getting vibrant, long-lasting colour. The brand is open to a wide range of people because its pack sizes start at 25ml and are affordable. This is in keeping with Vasmol’s tradition of beauty for everyone.

Availability and What’s Next

Vasmol Henna Crème Hair Colour is now available in major stores across India. The company wants to strengthen its connection with women who value heritage, safety, and the confidence that comes with real beauty.

This partnership with Vidya Balan not only shows Vasmol’s dedication to innovation, but it also strengthens its bond with customers who value a mix of cultural authenticity and modern convenience. This makes Vasmol a hair colour choice that will be trusted for generations to come.