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  • Unilever says it won’t miss India’s premium boom as it did in China
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Unilever says it won’t miss India’s premium boom as it did in China

Unilever is doubling down on India’s premiumisation wave, saying it will launch prestige home and personal care brands earlier and avoid the timing mistake it made in China.
CE DESK June 3, 2026 2 minutes read
Unilever India premium boom

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  • Sumit Somani joins Godrej Enterprises Group as Group Head – Digital CommerceJune 10, 2026
  • Parle-G expands its “G Maane Genius” story with new empathy-led filmsJune 10, 2026
  • Engage Asia 2026 to bring Asia’s business, marketing and customer engagement leaders together in Sri LankaJune 10, 2026
  • Zee Nets Major Ad Deals as 12+ Brands Back FIFA World Cup 2026 CoverageJune 10, 2026
  • Vritti iMedia teams up with Northern Challengers for Big Cricket League OOH pushJune 10, 2026

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