CE DESK Explore what ACEF Asian Leaders Awards jury members look for in winning entries, emphasising measurable impact, honesty...
Explore how Arvind’s new AD Denim campaign featuring Raghav Juyal combines denim heritage, modern fits, comfort and...
Explore Rafique Pathan’s appointment as Head of Digital Business at Pudhari Publications and his experience in digital...
Explore how Colgate-Palmolive India is partnering with Bombay Shaving Company to strengthen Palmolive’s e-commerce, D2C advertising and...
Explore how brands can use AI to improve marketing efficiency while protecting creativity, empathy, authenticity and meaningful...
The new structure brings strategy, creative, production, original IPs and distribution together under one roof
Jigar Rathod has moved from adidas to Sheela Foam as Vice President – Media, where he...
Explore how IGP’s ‘The Rakhi Promise’ campaign captures the small promises, memories and thoughtful gestures that make...
Delhivery’s ‘Bridge the Distance’ campaign uses a sibling story to show how Raksha Bandhan can help repair...
Aswini Bommakanti has been appointed Marketing Director at Affle, bringing leadership experience from RateGain, Meta, InMobi and...
Khushi Singh Dahiya has been appointed Senior Director at Starcom, bringing extensive experience in media planning, brand...
Star Health Insurance and Talented launch ‘We’ve Got Your Back’, an OOH campaign that uses the reverse...
D’Decor has launched its new bedding campaign featuring Kartik Aaryan and Ananya Panday, celebrating bedroom décor as...
Amorepacific has launched Korean beauty brand Mamonde in India exclusively on Nykaa, targeting Gen Z and ingredient-conscious...
BECO launches #WarOnWhatsHidden to promote ingredient transparency in home-care products and encourage consumers to examine household cleaner...
Jignesh Gandhi joins ABP Network as Regional Business Head, bringing extensive experience in media sales, advertising, revenue...
