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Advertising Club Calcutta to honour Prasoon Pandey with Hall of Fame Award Advertising Club Calcutta to honour Prasoon Pandey with Hall of Fame Award
2 minutes read
  • Advertising

Advertising Club Calcutta to honour Prasoon Pandey with Hall of Fame Award

CE DESK May 30, 2026
The Advertising Club Calcutta will confer its prestigious Hall of Fame Award on filmmaker and advertising legend...
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From Diplomatic Sweet to Sales Spike: How the ‘Melody’ Moment Boosted the Brand effect of Melody viral moment on brand
2 minutes read
  • Marketing

From Diplomatic Sweet to Sales Spike: How the ‘Melody’ Moment Boosted the Brand

CE DESK May 23, 2026
The viral gesture of PM Modi gifting Melody chocolate to PM Meloni has dramatically raised the brand’s...
Read More Read more about From Diplomatic Sweet to Sales Spike: How the ‘Melody’ Moment Boosted the Brand
Škoda Auto India Unveils ‘G.O.A.T’ Campaign to Highlight Performance Legacy Škoda Auto India G.O.A.T campaign
2 minutes read
  • Campaigns

Škoda Auto India Unveils ‘G.O.A.T’ Campaign to Highlight Performance Legacy

CE DESK May 23, 2026
Škoda Auto India launches the ‘G.O.A.T – Greatest On A Track’ campaign, anchored by a record‑setting multi‑car...
Read More Read more about Škoda Auto India Unveils ‘G.O.A.T’ Campaign to Highlight Performance Legacy
Asia’s Marketing, CX & Digital Leaders Gather in Sri Lanka for Engage Asia Leadership Retreat & Awards 2026 Engage Asia Leadership Retreat & Awards 2026
2 minutes read
  • Marketing

Asia’s Marketing, CX & Digital Leaders Gather in Sri Lanka for Engage Asia Leadership Retreat & Awards 2026

CE DESK May 23, 2026
Engage Asia Leadership Retreat & Awards 2026 will convene Asia’s top CMOs, CX leaders, and digital strategists...
Read More Read more about Asia’s Marketing, CX & Digital Leaders Gather in Sri Lanka for Engage Asia Leadership Retreat & Awards 2026
GIVA Appoints Kriti Sanon as Brand Ambassador, Launches ‘Style, Sealed in Silver’ Campaign GIVA Kriti Sanon brand ambassador
2 minutes read
  • Advertising

GIVA Appoints Kriti Sanon as Brand Ambassador, Launches ‘Style, Sealed in Silver’ Campaign

CE DESK May 22, 2026
GIVA names Kriti Sanon as its new brand ambassador and debuts the ‘Style, Sealed in Silver’ campaign,...
Read More Read more about GIVA Appoints Kriti Sanon as Brand Ambassador, Launches ‘Style, Sealed in Silver’ Campaign
HSBC Rugby Premier League announces Bisleri as Official Hydration Partner for three‑year association HSBC Rugby Premier League Bisleri hydration partnership
1 minute read
  • Marketing

HSBC Rugby Premier League announces Bisleri as Official Hydration Partner for three‑year association

CE DESK May 22, 2026
Bisleri has been named Official Hydration Partner of the HSBC Rugby Premier League in a three‑year deal...
Read More Read more about HSBC Rugby Premier League announces Bisleri as Official Hydration Partner for three‑year association
Dentsu elevates Surjo Dutt as CEO of Dentsu Creative Webchutney Surjo Dutt CEO of Dentsu Creative Webchutney
2 minutes read
  • People Movement Tracker

Dentsu elevates Surjo Dutt as CEO of Dentsu Creative Webchutney

CE DESK May 22, 2026
Dentsu has elevated Surjo Dutt to CEO of Dentsu Creative Webchutney, expanding his leadership role while Indrajeet...
Read More Read more about Dentsu elevates Surjo Dutt as CEO of Dentsu Creative Webchutney
PepsiCo launches Lay’s Mini Stix in India, entering the stick-format snack space Lay’s Mini Stix India
2 minutes read
  • Marketing

PepsiCo launches Lay’s Mini Stix in India, entering the stick-format snack space

CE DESK May 22, 2026
PepsiCo India has launched Lay’s Mini Stix, a new stick-format potato snack with fusion-inspired masala flavours, pocket-friendly...
Read More Read more about PepsiCo launches Lay’s Mini Stix in India, entering the stick-format snack space
Performics India has elevated Cyrus Shroff to Managing Partner and Chief Client Officer Cyrus Shroff Performics India promotion
2 minutes read
  • People Movement Tracker

Performics India has elevated Cyrus Shroff to Managing Partner and Chief Client Officer

CE DESK May 21, 2026
Performics India has elevated Cyrus Shroff to Managing Partner and Chief Client Officer to strengthen client strategy,...
Read More Read more about Performics India has elevated Cyrus Shroff to Managing Partner and Chief Client Officer
Birla Opus turns wall flaking into a village-size punchline with Papdi Village Birla Opus Papdi Village campaign
3 minutes read
  • Campaigns

Birla Opus turns wall flaking into a village-size punchline with Papdi Village

CE DESK May 21, 2026
Birla Opus’ “Papdi Village” campaign uses humour to tackle peeling walls, supporting its one-year repaint assurance and...
Read More Read more about Birla Opus turns wall flaking into a village-size punchline with Papdi Village
Myntra’s 24th EORS turns fashion obsessions into playful shopping stories Myntra’s 24th EORS
2 minutes read
  • Marketing

Myntra’s 24th EORS turns fashion obsessions into playful shopping stories

CE DESK May 21, 2026
Myntra’s 24th EORS campaign turns everyday fashion obsessions into playful stories, using humour and celebrity-led films to...
Read More Read more about Myntra’s 24th EORS turns fashion obsessions into playful shopping stories
Force Motors has appointed Ravi Agrawal as General Manager and Head of Marketing Ravi Agrawal Force Motors Head of Marketing
2 minutes read
  • People Movement Tracker

Force Motors has appointed Ravi Agrawal as General Manager and Head of Marketing

CE DESK May 21, 2026
Force Motors has appointed Ravi Agrawal as General Manager and Head of Marketing to strengthen brand strategy,...
Read More Read more about Force Motors has appointed Ravi Agrawal as General Manager and Head of Marketing

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Image Alt Text: Hell Energy Drink three-year partnership with Punjab Kings IPL team, official energy drink sponsor

Hell Energy Drink Partners with Punjab Kings for Three IPL Seasons Starting 2026

MiQ Rocket Lab AI app growth acquisition

MiQ Acquires Rocket Lab to Power AI‑Driven App Growth Worldwide

Marico Acquires 60% Stake in Cosmix for ₹226 Crore to Strengthen Wellness Portfolio

Marico Acquires 60% Stake in Cosmix for ₹226 Crore to Strengthen Wellness Portfolio

Apple Maps ads in search results

Apple Maps may soon bring ads to search results in major services push

PepsiCo’s refreshed logo featuring stylized "P" and smile motif symbolizing brand transformation and purpose

PepsiCo Unveils Bold New Corporate Identity After 25 Years

Verve Media Bags Social Media Mandate for Rasoi Raga Instant Foods

Verve Media Bags Social Media Mandate for Rasoi Raga Instant Foods

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  • Sumit Somani joins Godrej Enterprises Group as Group Head – Digital CommerceJune 10, 2026
  • Parle-G expands its “G Maane Genius” story with new empathy-led filmsJune 10, 2026
  • Engage Asia 2026 to bring Asia’s business, marketing and customer engagement leaders together in Sri LankaJune 10, 2026
  • Zee Nets Major Ad Deals as 12+ Brands Back FIFA World Cup 2026 CoverageJune 10, 2026
  • Vritti iMedia teams up with Northern Challengers for Big Cricket League OOH pushJune 10, 2026

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