CE DESK 
WPP Media has officially made Mohini Singh the Director of E-commerce because of her knowledge and leadership in developing the company’s digital commerce strategy. In this important role, Mohini will lead efforts to speed up WPP Media’s growth in e-commerce solutions by coming up with new ideas that fit with changing consumer behaviour and market trends.
Mohini has a lot of experience in digital marketing and e-commerce. She brings a strategic mindset and a deep understanding of omnichannel commerce to her new job. Her promotion shows that WPP Media is dedicated to building a stronger leadership team so that they can better meet the needs of clients in a market that is becoming more digital-first.
Mohini will be in charge of WPP’s media portfolio’s e-commerce strategies as the Director of E-commerce. She will work closely with teams from different departments and use data-driven insights to improve online sales channels and customer journeys. It is hoped that her leadership will help WPP Media become better at providing effective, measurable commerce solutions that help businesses grow and clients succeed.
This promotion is a big step forward in Mohini’s career and shows how important e-commerce is to WPP Media as a key area of growth in the fast-changing digital world.
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