CE DESK

Srijita Das Roy Joins FTA Global as Vice President of Brand & Communications

Srijita Das Roy Joins FTA Global as Vice President of Brand & Communications

CE DESK Wednesday, October 15, 2025

FTA Global appoints Srijita Das Roy as Vice President of Brand & Communications, strengthening its marketing leadership...

The Next Marketing Stack Layer: Why Brands Need a Search Engineering Function by Senthil Kumar Hariram

Marketing professional analyzing search engine data and AI-driven search optimization strategies

The Next Marketing Stack Layer: Why Brands Need a Search Engineering Function by Senthil Kumar Hariram

CE DESK Tuesday, October 14, 2025

Explore why search engineering is the future of search marketing, blending data science, AI, and technical SEO...

Mamaearth Launches Vibrant Rice Face Wash Campaign Starring Palak Tiwari Palak Tiwari showcasing glowing skin in Mamaearth Rice Face Wash tennis-themed campaign

Palak Tiwari showcasing glowing skin in Mamaearth Rice Face Wash tennis-themed campaign

Mamaearth Launches Vibrant Rice Face Wash Campaign Starring Palak Tiwari

CE DESK Saturday, October 11, 2025

Discover how Mamaearth’s new Rice Face Wash campaign with Palak Tiwari highlights radiant glass skin through a...

Steve Madden Names Shanaya Kapoor as Its First Indian Brand Ambassador

Steve Madden Names Shanaya Kapoor as Its First Indian Brand Ambassador

CE DESK Friday, October 10, 2025

Steve Madden appoints Bollywood star Shanaya Kapoor as its first brand ambassador in India, aligning with young...

WPP Media Secures Integrated Media Mandate for Leeford Healthcare’s Consumer Brands WPP Media team collaborating on strategic media planning for Leeford Healthcare’s consumer brand growth in India

WPP Media Secures Integrated Media Mandate for Leeford Healthcare’s Consumer Brands

CE DESK Friday, October 10, 2025

WPP Media appointed to lead comprehensive media strategy for Leeford Healthcare’s key consumer brands, enhancing brand visibility...

Lay’s Chips Unveils Biggest Redesign in 90+ Years Embracing Conscious Snacking Lay’s Chips new packaging featuring vibrant farm-inspired design emphasizing real potatoes and natural ingredients in the 2025 redesign.

Lay’s Chips new packaging featuring vibrant farm-inspired design emphasizing real potatoes and natural ingredients in the 2025 redesign.

Lay’s Chips Unveils Biggest Redesign in 90+ Years Embracing Conscious Snacking

CE DESK Friday, October 10, 2025

Lay’s showcases its largest brand redesign highlighting natural ingredients, removal of artificial flavors, and a fresh farm-to-bag...

HDFC Life Marks 25 Years with Exclusive Branding of Mahalaxmi Metro Station HDFC Life branding at Mahalaxmi Metro Station in Mumbai, celebrating 25 years of trust and financial protection.

HDFC Life branding at Mahalaxmi Metro Station in Mumbai, celebrating 25 years of trust and financial protection.

HDFC Life Marks 25 Years with Exclusive Branding of Mahalaxmi Metro Station

CE DESK Friday, October 10, 2025

HDFC Life celebrates its 25th anniversary by securing exclusive branding rights at Mumbai’s Mahalaxmi Metro Station, symbolizing...

PepsiCo Appoints Steve Schmitt as Executive VP and Chief Financial Officer Steve Schmitt, newly appointed Executive Vice President and Chief Financial Officer at PepsiCo, leading company’s financial strategy.

Steve Schmitt, newly appointed Executive Vice President and Chief Financial Officer at PepsiCo, leading company’s financial strategy.

PepsiCo Appoints Steve Schmitt as Executive VP and Chief Financial Officer

CE DESK Friday, October 10, 2025

PepsiCo names Steve Schmitt, former Walmart US CFO, as new EVP and CFO to drive growth, cost...

Utkarsh Srivastav Appointed Chief Marketing Officer at Cyient Limited Utkarsh Srivastav, Chief Marketing Officer of Cyient, leading brand strategy and marketing innovation.

Utkarsh Srivastav Appointed Chief Marketing Officer at Cyient Limited

CE DESK Friday, October 10, 2025

Cyient Limited announces Utkarsh Srivastav as Chief Marketing Officer to lead global brand growth, customer engagement, and...

Pradeep Shenoy Named Executive Director of Corporate Communication at LIC Pradeep Shenoy, newly appointed Executive Director of Corporate Communication, leading LIC’s strategic brand and stakeholder communication.

Pradeep Shenoy Named Executive Director of Corporate Communication at LIC

CE DESK Friday, October 10, 2025

LIC appoints Pradeep Shenoy as Executive Director, Corporate Communication, to enhance brand trust, digital engagement, and strategic...