OMD India wins integrated media mandate for Ventura Securities
CE DESK 
Omnicom Media’s OMD India has been awarded the integrated media mandate for Ventura, the flagship retail investment services brand of Ventura Securities, following a competitive multi-agency pitch. Under the mandate, OMD India will lead Ventura’s media strategy, planning and execution as the investment services provider looks to accelerate growth in India’s evolving investment ecosystem.
The mandate covers end-to-end media services, including audience strategy, media planning and buying, performance marketing and measurement, across both digital and traditional channels. OMD India’s proposed approach is built around a connected, full-funnel media strategy that links awareness, consideration and conversion, using audience intelligence, adaptive planning and outcome-led media orchestration.
As part of the planning process, OMD will leverage Omnicom Media’s marketing intelligence platform Omni and identity infrastructure Acxiom Real ID to drive more precise targeting and attribution. The agency’s pitch emphasised connecting media decisions across the consumer journey, integrating first-party data, automation and its technology platforms to improve efficiency and effectiveness.
The win adds to OMD India’s list of new-business successes in 2026, reinforcing its position as a key player in the financial services and investment media space. For Ventura, the appointment signals a shift towards a more data-driven, integrated media model as it seeks to deepen its retail investor base and differentiate itself in a crowded brokerage and wealth-tech landscape.
