Piaggio Vehicles Elevates Rujuta Deshpande Dabke to Senior Manager – Corporate Communications
CE DESK 
Piaggio Vehicles Pvt. Ltd. has elevated Rujuta Deshpande Dabke to Senior Manager – Corporate Communications. Based in Pune, Maharashtra, she has been with the Italian automotive giant’s Indian subsidiary since August 2022.
In her elevated role, Dabke will steer integrated communications, public relations and media engagement across Piaggio India’s commercial vehicle and two-wheeler portfolios.
Her brand responsibilities span iconic mobility names including Vespa, Aprilia, Apé, Apé Electrik, alongside the central Piaggio India corporate brand and executive leadership positioning.
Dabke joined Piaggio Vehicles in August 2022 as Deputy Manager – Corporate Communications, before being promoted to Manager – Corporate Communications in August 2024.
During her tenure at Piaggio, she has executed high-visibility automotive PR campaigns, including Aprilia track days, MotoGP activations and the rollout of Vespa’s updated luxury scooter line-up.
Before transitioning to the corporate side, Dabke built extensive PR agency experience over six years across leading communications consultancies, including Genesis BCW, MSL India and Edelman.
Piaggio Vehicles Pvt. Ltd. is a 100% subsidiary of Italy’s Piaggio Group and a market leader in India’s light commercial vehicle and premium two-wheeler segments.
Dabke’s elevation strengthens Piaggio India’s internal communications capabilities as the automaker expands its electric vehicle presence and introduces new global models to Indian consumers.
