CE DESK Nykaa's 'Be The Face of Nykaa' initiative invites Gen Z beauty enthusiasts to submit GRWM videos for...
What’s Buzzing
Explore Niyati Desai’s appointment as AVP – Growth at SocioClout, where she will lead the agency’s Mumbai...
ZIEL Network has appointed Ravpreet Ganesh as Group Chief Strategy Officer, bringing nearly three decades of...
Explore how Parle Monaco’s ‘Sada Salty Raho’ campaign evolves into a music video with Orry, Chaar Diwari...
Explore how Foxtale has appointed a simple agency for its OOH mandate, launching with a Shah Rukh...
Explore what ACEF Asian Leaders Awards jury members look for in winning entries, emphasising measurable impact, honesty...
Explore how Arvind’s new AD Denim campaign featuring Raghav Juyal combines denim heritage, modern fits, comfort and...
Explore how Colgate-Palmolive India is partnering with Bombay Shaving Company to strengthen Palmolive’s e-commerce, D2C advertising and...
Explore how brands can use AI to improve marketing efficiency while protecting creativity, empathy, authenticity and meaningful...
The new structure brings strategy, creative, production, original IPs and distribution together under one roof
Explore how IGP’s ‘The Rakhi Promise’ campaign captures the small promises, memories and thoughtful gestures that make...
Delhivery’s ‘Bridge the Distance’ campaign uses a sibling story to show how Raksha Bandhan can help repair...
Star Health Insurance and Talented launch ‘We’ve Got Your Back’, an OOH campaign that uses the reverse...
D’Decor has launched its new bedding campaign featuring Kartik Aaryan and Ananya Panday, celebrating bedroom décor as...
Amorepacific has launched Korean beauty brand Mamonde in India exclusively on Nykaa, targeting Gen Z and ingredient-conscious...
BECO launches #WarOnWhatsHidden to promote ingredient transparency in home-care products and encourage consumers to examine household cleaner...
