CE DESK 
Pronto launches in Chennai, offering verified, trained house help at your doorstep in just 10 minutes to tackle everyday mess with quick, reliable service.
Pronto, India’s pioneering 10-minute home services platform, has officially launched in Chennai with a vibrant campaign proclaiming “Vanakkam Chennai!” The service delivers trained and verified house help directly to doorsteps within 10 minutes, targeting cleaning, laundry, and household tasks for busy urban households.
The LinkedIn announcement video captures Chennai’s energy through quick cuts of messy homes transforming via Pronto’s pros, paired with the catchy tagline: “Life romba short, mess romba not worth it.” This humorous Tamil-English mix resonates locally, highlighting reliability amid life’s chaos. Founded by Anjali Sardana, Pronto started in Gurgaon and now spans multiple cities, backed by $11M+ funding from General Catalyst and others.
Expanding rapidly, Pronto uses hyperlocal micro-hubs and AI for shift-based pros, ensuring consistency. Chennai users can access services via the app for instant bookings. The launch aligns with OOH buzz like functional billboards featuring moving brooms, blending digital and experiential marketing.
Pronto redefines gig economy home help, empowering workers with steady shifts while offering consumers trusted, ultra-fast solutions.
