CE DESK 
Aleph expands partnership with Reddit, gaining exclusive ad rights in over 45 markets, enhancing advertiser access to Reddit’s engaged 110M+ daily users.
Aleph, a worldwide digital media and payments conglomerate, has broadened its strategic partnership with Reddit to include exclusive advertising rights in more than 45 territories throughout Europe, the Middle East, Africa and Turkey (MENAT), Latin America, and the Asia-Pacific (APAC) region. This broadened partnership gives advertisers at the local and regional levels access to Reddit’s advertising and marketing opportunities. Advertisers in these regions will gain access to direct and simplified opportunities to engage with Reddit’s 110 million active users on a daily basis.
According to data through Q2 2025, Reddit has been seeing 32% year-over-year increases in foreign daily active users and is cementing its position as a worldwide leader in direct unmediated social media interactions. With the utilization of Reddit Community Intelligence™, businesses can gain access to data about and engage with highly profitable communities across the globe through strategically aligned omnichannel marketing campaigns.
Partnership activities which started in 2022 across select markets in Western Europe and Central Asia countries of focus now include regions such as India, the United Arab Emirates, South Africa, South Korea, and Mexico among others. Aleph will provide the localized support needed in the region helping advertisers with campaign designs and planning, execution, and optimization on Reddit’s ad buying interface.
This partnership along with Aleph’s activities in the region highlights Reddit’s increasing strategic value as a global marketing platform and working with Aleph allows brands to access and meaningfully engage large global audiences through active direct marketing channels..
