Motorola Mobility, a Lenovo company, has named Shivam Ranjan as its new Global Head of Brand. This is an important leadership move that shows the company’s commitment to strengthening its brand presence around the world. Ranjan will be in charge of Motorola’s global brand strategy and lead integrated marketing communications for the company’s products, software, and services in all markets in his new position.
Ranjan was the Head of Marketing for Asia-Pacific (APAC) before this, and he was very important in shaping Motorola’s regional strategy. During his time, he launched products that made a difference, made the brand more visible in the market, and helped it grow steadily across the APAC region. The brand’s decision to promote him shows that they believe he can replicate and grow this success on a global scale.
When he was appointed, Ranjan thanked everyone who had helped him along the way, especially Prashanth Mani, who used to be the Managing Director of Motorola Mobility India & APAC and gave him leadership advice. Ranjan said that his work in many different markets has given him the skills to lead Motorola’s branding efforts in a way that is relevant to both global and local audiences.
Shivam Ranjan has more than ten years of experience in marketing and branding, which gives him a lot of strategic knowledge. He used to work for Samsung Electronics, where he led campaigns for mobile products, and Airtel Payments Bank, where he helped build the brand and get customers involved. His work history includes jobs at companies like Infosys, Fiberlink, Arshiya Limited, and Kelvin Cold Chain Logistics, which shows that he has a lot of experience in both B2C and B2B settings.
Motorola’s choice to promote a regional leader to a global role shows that the company is very focused on using proven talent with a deep understanding of how the market works. Ranjan’s new job will be to strengthen Motorola’s brand identity, make sure that messages are consistent around the world, and get people interested in the brand through purpose-driven campaigns.
Motorola wants to strengthen its position as a competitive global tech brand with strong roots in innovation and consumer trust by making this leadership change.
