KidZania India Appoints Piyush Patkie As Head (West) – Strategic Brand Partnerships

Piyush Patkie joins KidZania India to lead strategic brand partnerships in the West, driving innovative collaborations, sponsorship growth, and immersive experiential marketing for children and parents.

KidZania India has appointed Piyush Patkie as the new Head (West) – Strategic Brand Partnerships. She comes with 15 years of experience in media, entertainment, and brand solutions. She gained expertise in integrated sales and sponsorships, digital innovation, and large-scale branded content at Zee Entertainment, Network18, and Radio Mirchi. She is expected to accelerate revenue growth, establish new collaborative strategic alliances, design and implement integrated sponsorship, and develop experiential marketing platforms that forge meaningful brand connections with children and parents. 

As the brand partnership strategy continues to develop, Patkie’s appointment demonstrates KidZania’s commitment to brand partnership strategy in Western India. She focuses on brand partnership innovation with creativity, marketing analytics, and partnership sustainability. She is expected to design seamless, integrated brand experiences. 

Patkie is expected to enhance brand alignment with the mission of KidZania India by storytelling, giving the brand even more growth opportunities balanced with fun and education. Her experience in storytelling and partnerships is expected to enhance KiZania’s position as a market leader in the rapidly changing experiential education market.