
Khushi Singh Dahiya has been appointed Senior Director at Starcom, marking a new step in her career with the global media and communications agency. The elevation recognises her experience in media marketing, brand strategy, integrated planning and client leadership.
Khushi has been associated with Starcom since July 2022, most recently serving as Business Director. In that role, she worked across business direction, account management, media planning and strategic brand initiatives. Her new position is expected to involve broader leadership responsibilities, including driving integrated solutions, strengthening client partnerships and guiding teams across complex media mandates.
Her career spans more than a decade in the advertising and media industry. Before joining Starcom, Khushi was a founding member and lead in account management at Ubi MACs. She has also held roles at Madison World, Zenith, Maxus, Havas Worldwide and Mudra Max. This experience has given her exposure to media planning, account control, project management, brand activation and integrated communications.
Khushi began her professional journey with internships and project-based roles in media planning, social impact and event coordination. She holds an MBA in Communication and Media Studies from the Symbiosis Institute of Media and Communication and a Bachelor of Commerce degree from Symbiosis College of Arts & Commerce.
Starcom is a global communications planning and media agency with operations across more than 100 offices. The agency works at the intersection of experience design, strategy, activation, analytics and integrated insights, with a focus on placing people at the centre of communications planning.
Khushi’s appointment comes as agencies increasingly combine data, technology, content and consumer understanding to build connected brand experiences. Her background across planning and account leadership positions her to contribute to Starcom’s continued growth while helping clients navigate an increasingly fragmented media landscape.












