
Digital marketing and influencer platform iCubesWire has announced a new leadership structure as it expands operations across India, the Middle East and international markets. Founder Sahil Chopra will transition to the role of Chairman of iCubesWire Group, where he will focus on long-term strategy, expansion initiatives, partnerships and innovation.
As part of the restructuring, Aditya Singh has been appointed co-founder and chief executive officer of the company’s performance business, while Nishant Sharma will serve as co-founder and chief executive officer of the influencer business. Sanjeeda Khan has been named co-founder and chief executive officer for the Middle East and international business operations, overseeing the company’s global growth.
Chopra said he is delighted to see Aditya, Nishant and Sanjeeda take on larger leadership responsibilities, noting that their contribution to building iCubesWire has been immense and that he is confident they will lead the businesses into an exciting new phase of growth. He will now focus on strategic direction, innovation and creating value across the Group, while the new CEOs drive execution and growth in their respective verticals.
The leadership change reflects iCubesWire’s evolution from a single founder-led outfit to a multi-vertical organization with distinct businesses in performance marketing, influencer marketing and global expansion. Chopra has also recently been appointed Chairman and founding member of the India Influencer Governing Council, where he aims to set benchmarks for ethical influencer engagement in the industry.














