Nuvama Group elevates Anjali Chugh to Deputy Vice President – Marketing & Brand Experience
CE DESK 
Nuvama Group has promoted Anjali Chugh to Deputy Vice President of Marketing & Brand Experience, marking an important step in her four-year journey with the company. This new role follows her time as Assistant Vice President since June 2024 and as Chief Marketing Manager in a senior leadership position since June 2022. Chugh brings over 20 years of experience in marketing and brand management, focusing on business growth through events, CXO engagement platforms, thought leadership, and brand strategy.
She’s played a key role in crafting and executing large-scale campaigns both domestically and internationally think investor conferences, VVIP client networking gatherings, product launches, and various initiatives across ATL and BTL channels. Before joining Nuvama, she worked at Edelweiss Financial Services. There, she handled brand marketing, PR management, media planning, digital content creation, branch branding efforts – all focused on achieving measurable event outcomes. Chugh’s skill set also includes vendor and agency management along with data analysis that informs senior leadership decisions while ensuring compliance with SEBI regulations.
Lately, she has shared her insights on how AI is reshaping event design and corporate programs. This places her at a unique crossroads where technology meets data-driven experiences – something that aligns perfectly with Nuvama’s aim to enhance client relationships through innovative brand experiences amid stiff competition in wealth management.
Under CMO Sujay Rachh’s guidance, Chugh’s advancement underscores Nuvama’s commitment to strengthening its brand narrative while leveraging experiential engagement for growth within its wealth management sector.
