Rafique Pathan Takes Charge as Head of Digital Business at Pudhari
CE DESK 
Rafique Pathan has joined Pudhari Publications Private Limited as Head of Digital Business, taking on a leadership role focused on strengthening the organisation’s digital growth, content operations and monetisation initiatives.
Pathan brings extensive experience in digital media, video content, audience development and platform operations. Before joining Pudhari, he worked with Sakal Media Group, where he served as Digital Operations Lead. He was responsible for managing digital operations and developing initiatives to improve the reach and performance of the group’s online properties.
During his tenure at Sakal, Pathan also served as Senior Monetisation and Operations Manager. His responsibilities included managing partnerships and collaborations for the monetisation of digital assets, overseeing daily operations and identifying opportunities to improve commercial outcomes. Earlier, he worked as Video Content Lead, Multimedia Producer and Product Manager.
His professional background covers content ideation, social media strategy, YouTube analytics, video production, product launches, audience engagement and data-led content recommendations. This combination of editorial understanding and commercial expertise is expected to support Pudhari as it expands its digital presence across news, video and social platforms.
Founded in Maharashtra, Pudhari Publications operates Daily Pudhari, a newspaper with a strong regional connection and a long-standing presence in the state’s social, cultural, economic and political landscape. The organisation has increasingly focused on building relevance across digital platforms as audience habits continue to shift from print to mobile and online consumption.
In his new role, Pathan is likely to work on digital business development, content distribution, partnerships, audience growth and revenue generation. His experience in managing digital properties and using analytics to improve engagement could help Pudhari create more effective digital products and strengthen its relationship with readers and advertisers.
