Customer Engagement

Hell Energy Drink Partners with Punjab Kings for Three IPL Seasons Starting 2026 Image Alt Text: Hell Energy Drink three-year partnership with Punjab Kings IPL team, official energy drink sponsor

Image Alt Text: Hell Energy Drink three-year partnership with Punjab Kings IPL team, official energy drink sponsor

Hell Energy Drink Partners with Punjab Kings for Three IPL Seasons Starting 2026

CE DESK December 3, 2025

Hell Energy Drink becomes Punjab Kings’ official energy drink partner for IPL 2026-2028, with helmet branding, fan...

Omnicom retires DDB, FCB, MullenLowe; consolidates creative services under BBDO, McCann, and TBWA

Omnicom Retires DDB, FCB, MullenLowe; BBDO, McCann, TBWA Form Global Creative Trio

CE DESK December 2, 2025

Omnicom retires historic agencies DDB, FCB, and MullenLowe amid restructuring post-IPG merger, consolidating creative powerhouses BBDO, McCann,...

Red Rock Deli Debuts in India: PepsiCo Brings Global Gourmet Snacking PepsiCo introduces Red Rock Deli gourmet chips in India with rich flavors and digital-first campaign

PepsiCo introduces Red Rock Deli gourmet chips in India with rich flavors and digital-first campaign

Red Rock Deli Debuts in India: PepsiCo Brings Global Gourmet Snacking

CE DESK December 2, 2025

PepsiCo launches Red Rock Deli in India, offering global gourmet chips with chef-inspired flavors and a digital-first...

Harmanpreet Kaur Becomes Punjab National Bank’s First Female Brand Ambassador Harmanpreet Kaur named Punjab National Bank’s first female brand ambassador at official launch event

Harmanpreet Kaur Becomes Punjab National Bank’s First Female Brand Ambassador

CE DESK December 2, 2025

Punjab National Bank appoints cricketer Harmanpreet Kaur as its first female brand ambassador, promoting financial literacy and...

Aditya Kanthy and Prasoon Joshi appointed as President & MD and Chairman respectively to lead Omnicom Advertising India

Aditya Kanthy and Prasoon Joshi to Lead Omnicom Advertising India Post-IPG Merger

CE DESK December 2, 2025

Aditya Kanthy appointed President & MD, and Prasoon Joshi elevated to Chairman as Omnicom Advertising India unveils...

Adityan Kayalakal Joins Pocket FM as Vice President – Brand to Lead Marketing Initiatives Adityan Kayalakal appointed Vice President – Brand at Pocket FM, leading marketing and brand growth efforts

Adityan Kayalakal Joins Pocket FM as Vice President – Brand to Lead Marketing Initiatives

CE DESK December 2, 2025

Adityan Kayalakal, with over 20 years in marketing and entertainment, joins Pocket FM as VP – Brand...

Jiostar Takes Full Control of ‘Star’ Brand After STPL Merger Completion

CE DESK December 2, 2025

Reliance completes merger of Star Television Productions into Jiostar, consolidating iconic ‘Star’ brand under one entity for...

Airtel Appoints Suchita Salwan as Chief Customer Officer Suchita Salwan appointed as Airtel Chief Customer Officer, leading B2C portfolio growth and branding

Suchita Salwan appointed as Airtel Chief Customer Officer, leading B2C portfolio growth and branding

Airtel Appoints Suchita Salwan as Chief Customer Officer

CE DESK December 2, 2025

Bharti Airtel names Suchita Salwan, ex-Nykaa leader and LBB founder, as Chief Customer Officer to spearhead B2C...

Omnicom IPG Takeover: New Structure and Leadership Revealed Post-Merger Omnicom IPG merger reveals new agency structure and leadership post-acquisition

Omnicom IPG merger reveals new agency structure and leadership post-acquisition

Omnicom IPG Takeover: New Structure and Leadership Revealed Post-Merger

CE DESK December 1, 2025

Omnicom completes $13.25B IPG acquisition, unveils merged networks structure retiring DDB/FCB/MullenLowe, with new leadership for BBDO, McCann,...

Reliance and Google Partner to Accelerate India’s AI Transformation and Expand Access Illustration showing collaboration between Reliance and Google to advance AI technology across India

Illustration showing collaboration between Reliance and Google to advance AI technology across India

Reliance and Google Partner to Accelerate India’s AI Transformation and Expand Access

CE DESK November 3, 2025

Reliance and Google have formed a strategic partnership to democratize AI access across India, offering free 18-month...

OpenAI Promotes Pragya Misra to Lead India Strategy Pragya Misra leading OpenAI's India strategy initiatives and partnerships

OpenAI Promotes Pragya Misra to Lead India Strategy

CE DESK November 3, 2025

Pragya Misra elevated to Head of Strategy & Global Affairs for India at OpenAI, spearheading unified initiatives...

BIG FM Launches AI-Powered ‘BIG Ramayana’ Series Targeting Gen Z Audience Illustration of AI-powered BIG Ramayana digital series blending tradition with modern storytelling for Gen Z

Illustration of AI-powered BIG Ramayana digital series blending tradition with modern storytelling for Gen Z

BIG FM Launches AI-Powered ‘BIG Ramayana’ Series Targeting Gen Z Audience

CE DESK November 3, 2025

BIG FM introduces ‘BIG Ramayana,’ an AI-driven audio-video series retelling the epic for Gen Z with immersive...

Hell Energy Drink Partners with Punjab Kings for Three IPL Seasons Starting 2026

Omnicom Retires DDB, FCB, MullenLowe; BBDO, McCann, TBWA Form Global Creative Trio

Red Rock Deli Debuts in India: PepsiCo Brings Global Gourmet Snacking

Harmanpreet Kaur Becomes Punjab National Bank’s First Female Brand Ambassador

Aditya Kanthy and Prasoon Joshi to Lead Omnicom Advertising India Post-IPG Merger

Adityan Kayalakal Joins Pocket FM as Vice President – Brand to Lead Marketing Initiatives

Jiostar Takes Full Control of ‘Star’ Brand After STPL Merger Completion

Airtel Appoints Suchita Salwan as Chief Customer Officer

Omnicom IPG Takeover: New Structure and Leadership Revealed Post-Merger

Reliance and Google Partner to Accelerate India’s AI Transformation and Expand Access

OpenAI Promotes Pragya Misra to Lead India Strategy

BIG FM Launches AI-Powered ‘BIG Ramayana’ Series Targeting Gen Z Audience

Apple Maps may soon bring ads to search results in major services push

Marico Acquires 60% Stake in Cosmix for ₹226 Crore to Strengthen Wellness Portfolio

Dentsu Launches dentsu.Connect in India to Unite Data, Creativity, and Technology

Approach Entertainment Wins PR & Digital Mandate for UFI Camp Decent

ET NOW Gears Up for Epic Budget 2026 Broadcast

Tribes Communications Makes Strategic Investment in TRIOOH OOH Specialist

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