CE DESK Visa has brought back the classic track ‘Paisa Hai Paisa’ for its new Shah Rukh Khan...
Customer Engagements
Unilever is doubling down on India’s premiumisation wave, saying it will launch prestige home and personal care...
GoKwik has rolled out its first brand campaign with boAt co-founder Aman Gupta, using humour to show...
PepsiCo India launches Adrenaline Rush, a mass-premium energy drink at ₹60, alongside Sting, targeting Gen Z with...
Spinny has expanded its ‘God Promise’ campaign starring Sachin Tendulkar to Tamil Nadu with a Tamil-language adaptation,...
The Advertising Club Calcutta will confer its prestigious Hall of Fame Award on filmmaker and advertising legend...
The viral gesture of PM Modi gifting Melody chocolate to PM Meloni has dramatically raised the brand’s...
Škoda Auto India launches the ‘G.O.A.T – Greatest On A Track’ campaign, anchored by a record‑setting multi‑car...
Engage Asia Leadership Retreat & Awards 2026 will convene Asia’s top CMOs, CX leaders, and digital strategists...
GIVA names Kriti Sanon as its new brand ambassador and debuts the ‘Style, Sealed in Silver’ campaign,...
HSBC Rugby Premier League announces Bisleri as Official Hydration Partner for three‑year association 
HSBC Rugby Premier League announces Bisleri as Official Hydration Partner for three‑year association
Bisleri has been named Official Hydration Partner of the HSBC Rugby Premier League in a three‑year deal...
PepsiCo India has launched Lay’s Mini Stix, a new stick-format potato snack with fusion-inspired masala flavours, pocket-friendly...