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PM Modi

effect of Melody viral moment on brand
2 minutes read
  • Marketing

From Diplomatic Sweet to Sales Spike: How the ‘Melody’ Moment Boosted the Brand

CE DESK May 23, 2026
The viral gesture of PM Modi gifting Melody chocolate to PM Meloni has dramatically raised the brand’s...
Read More Read more about From Diplomatic Sweet to Sales Spike: How the ‘Melody’ Moment Boosted the Brand
Verve Media Bags Social Media Mandate for Rasoi Raga Instant Foods

Verve Media Bags Social Media Mandate for Rasoi Raga Instant Foods

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Performance Multiplier interface showcasing extended CTV reach by Taboola and Paramount Advertising

Taboola and Paramount Launch Performance Multiplier to Boost CTV Reach for SMBs

Dentsu Creative Isobar wins Canon India’s digital and e-commerce mandate

Dentsu Creative Isobar Wins Canon India Digital Mandate

BCG Deepens OpenAI Collaboration Through Frontier Alliance Expansion

BCG Deepens OpenAI Collaboration Through Frontier Alliance Expansion

SettleMint India Rebrands as Quadcentrix

SettleMint India Rebrands as Quadcentrix

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