CE DESK 
Shekhar Narayanaswami, CEO of Times OOH, has been elected Chairman of the Indian Outdoor Advertising Association (IOAA). Learn about his leadership vision and what this means for the future of the OOH industry.
Shekhar Narayanaswami, CEO of Times OOH Group, has been unanimously elected as the new Chairman of the Indian Outdoor Advertising Association (IOAA), succeeding Pawan Bansal. Narayanaswami, who previously served as IOAA’s Vice Chairman, brings over three decades of experience in finance and leadership roles across multinational corporations and Indian enterprises.
In his statement, Narayanaswami expressed gratitude and resolve, stating, “Honoured and humbled to be elected Chairman of the Indian Outdoor Advertising Association (IOAA). I take this as a responsibility to build a fair, transparent, future-ready ecosystem for all concessionaires strengthening trust and unlocking sustainable growth across Indian OOH”.
His election comes at a pivotal time for the OOH industry, which is undergoing significant transformation through digital integration and data-driven strategies. Narayanaswami’s leadership is expected to focus on enhancing transparency, ethical practices, and fostering collaborative partnerships within the sector.
With his extensive background and commitment to innovation, Narayanaswami is poised to steer IOAA towards a more dynamic and sustainable future in the evolving landscape of outdoor advertising.
