Sai Vaidya takes charge as Head of Marketing & Communications at The Oberoi, Mumbai and Trident, Nariman Point
CE DESK 
Sai Vaidya has taken charge as Head of Marketing & Communications at The Oberoi, Mumbai and Trident, Nariman Point, Mumbai, marking a key leadership addition for the luxury hotel duo in India’s financial capital. The appointment brings together her experience across advertising, corporate communications and hospitality marketing to lead brand strategy, communications and guest engagement for two of the city’s most prominent properties.
Vaidya joins The Oberoi Group after serving as Senior Manager – Marketing and Communications at The St. Regis Mumbai, where she handled integrated marketing, PR and brand initiatives for the luxury property. Prior to that, she held marketing and communications roles at Trident BKC, Mumbai, Radisson Blu Hotel & Spa Nashik and GHM (General Hotel Management Ltd), working on brand positioning, digital campaigns, media relations and on-property marketing for high-end hospitality brands.
Her career began in advertising, with stints at Euro RSCG Advertising and Madison World, followed by a move into corporate communications with Palladium & High Street Phoenix. She then transitioned into hospitality, taking on marketing and communications roles with Grand Hyatt Goa and other hotel brands, building a profile that spans brand-building, corporate communications, digital marketing and PR across both agency and client-side environment
At The Oberoi and Trident, Vaidya will oversee marketing strategy, brand communications, digital presence, media relations and guest experience initiatives, working closely with sales, revenue and operations teams to drive visibility and engagement in a competitive luxury market. Her background in both corporate communications and property-level marketing positions her to align brand narratives with on-ground guest experiences, while leveraging digital and PR to strengthen the properties’ positioning among leisure and business travellers.
The move comes as Mumbai’s luxury hospitality segment continues to see strong demand from both domestic and international travellers, with brands investing more in differentiated storytelling, digital content and experience-led marketing to stand out.
