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how brands are adapting to new gaming measurement standards
3 minutes read
  • Adtech

Advertisers Level Up: How Brands Are Adapting to New Gaming Measurement Standards

CE DESK July 18, 2025 0
As IAB rolls out its Gaming Measurement Framework, advertisers are revamping strategies to boost transparency, ROI, and...
Read More Read more about Advertisers Level Up: How Brands Are Adapting to New Gaming Measurement Standards
Say-Hello-to-StackAdapts-New-Logo
2 minutes read
  • AI & Automation

StackAdapt Unveils Ivyâ„¢: The AI Assistant That Changes How Marketing Decisions Are Made Based on Data

CE DESK July 11, 2025 0
StackAdapt has released Ivyâ„¢, an AI-powered assistant that helps agencies and brands make faster data-driven marketing decisions...
Read More Read more about StackAdapt Unveils Ivyâ„¢: The AI Assistant That Changes How Marketing Decisions Are Made Based on Data
DMSM Awards 2027
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Miles Ahead – The Quiz Challenge
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Miles Ahead – The Quiz Challenge
Gianni Infantino thanks Z for promoting football in India

FIFA Chief Praises Z’s Role in Growing Football Across India

Bright Brain team collaborating with Sub Zero’s insulated truck, symbolizing innovation and reliability in cold chain logistics

Bright Brain Secures Digital Marketing Mandate for Sub Zero – India’s Cold Chain on Wheels

AdLift Casagrand AI search visibility mandate

AdLift Secures AI Search Visibility Mandate From Casagrand For Tesseract Platform

GoKwik and PayU have introduced India’s first multi-brand D2C shopping experience inside ChatGPT, enabling discovery, comparison, checkout and payments in a single conversation.

GoKwik and PayU Launch ChatGPT-Powered Multi-Brand D2C Shopping

zingbus Team Pumpkin communications mandate PR customer engagement network

Zingbus has appointed Team Pumpkin as its Communications Partner

Indian YouTubers turned entrepreneurs

From YouTube Creators to Business Founders: How India’s Digital Stars Are Building Brands

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  • OptimizeGEO Surpasses 100 Global Brands across 20 Countries as Michael Kassan Invests in Its Next Phase of ExpansionOctober 1, 2026
  • Seshadri Shankaran has been appointed as Senior Vice President – Client Investments, Marketplace and Partnerships at WPP MediaOctober 1, 2026
  • Tech Mahindra appoints Satchidanand Joshi as Global Marketing Head for TME & Strategic ProgramsOctober 1, 2026
  • Guntas Randhawa has joined Reckitt as Regional Marketing Director – Health South AsiaOctober 1, 2026
  • MTR Turns Sweets into Festive Language of EmotionsOctober 1, 2026

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