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how brands are adapting to new gaming measurement standards

3 minutes read

Adtech

Advertisers Level Up: How Brands Are Adapting to New Gaming Measurement Standards

CE DESK July 18, 2025 0

As IAB rolls out its Gaming Measurement Framework, advertisers are revamping strategies to boost transparency, ROI, and...

Read More Read more about Advertisers Level Up: How Brands Are Adapting to New Gaming Measurement Standards

2 minutes read

AI & Automation

StackAdapt Unveils Ivy™: The AI Assistant That Changes How Marketing Decisions Are Made Based on Data

CE DESK July 11, 2025 0

StackAdapt has released Ivy™, an AI-powered assistant that helps agencies and brands make faster data-driven marketing decisions...

Read More Read more about StackAdapt Unveils Ivy™: The AI Assistant That Changes How Marketing Decisions Are Made Based on Data

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BBDO India bags integrated creative mandate for DAAWAT India

BBDO India has won the integrated creative mandate for DAAWAT India

ET NOW Gears Up for Epic Budget 2026 Broadcast

ET NOW Gears Up for Epic Budget 2026 Broadcast

Neeraj Chopra Launches Vel Sports Athlete Management Firm

Neeraj Chopra Launches Vel Sports Athlete Management Firm

Aleph and Reddit partnership expanding exclusive ad rights globally

Aleph Secures Exclusive Reddit Ad Rights in 45+ Global Markets

Rusk Media Battleground S2 Performax DaMENSCH

Rusk Media signs Performax and DaMENSCH for Battleground S2 ahead of April return

Havas Media Network India’s Arena Media wins integrated media mandate for KeoKarpin India.

Arena Media Secures Keo Karpin’s Integrated Media Mandate

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Karishma Rane joins Godrej Properties as Deputy General Manager – Corporate CommunicationsSeptember 9, 2026
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BHIVE Workspace has unveiled its first-ever brand film featuring brand ambassador Milind SomanSeptember 9, 2026
Saquib Shaikh joins Interactive Avenues as Group HeadSeptember 9, 2026

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