Wavemaker Elevates Haziq Syed to Associate Vice President
CE DESK 
Media and communications agency Wavemaker has elevated Haziq Syed to the role of Associate Vice President. The promotion comes as the GroupM and WPP media agency continues to expand its digital planning, performance media, and client leadership capabilities across key accounts.
Syed has been an integral part of Wavemaker’s media planning and client management teams. Over the years, he has demonstrated strong expertise in media strategy, integrated planning, digital execution, and data-driven campaign management. His work focuses on crafting effective media solutions that connect brand objectives with measurable consumer engagement across diverse sectors.
In his elevated role as Associate Vice President, Syed will take on broader strategic responsibilities. He will lead media planning mandates, guide client servicing teams, and drive innovation in omnichannel media deployment. His focus will also include deepening client partnerships and implementing next-generation media technology to improve campaign outcomes.
Wavemaker operates as a major global media agency within WPP and GroupM, handling media strategy, content creation, and technology-driven communications. The agency places strong emphasis on nurturing internal talent and empowering leaders who drive client transformation. Syed’s elevation to Associate Vice President reinforces Wavemaker’s focus on operational excellence and strong client relationship management in an evolving digital ecosystem.
