Ineazy appoints Team Pumpkin as digital marketing partner

Ineazy has appointed Team Pumpkin as its digital marketing partner as the Bengaluru-based interior solutions brand looks to sharpen its online presence and customer acquisition strategy. The mandate covers social media marketing, paid marketing and website marketing, giving Team Pumpkin a broad role across the brand’s digital funnel.

The partnership comes at a time when home interiors and design brands are increasingly competing on digital-first discovery and performance-led lead generation. For a brand like Ineazy, visibility alone is not enough; the challenge is to turn interest into trust, inquiries and conversions through consistent messaging and smarter online touchpoints.

Team Pumpkin said the opportunity is to create impactful digital campaigns that strengthen Ineazy’s visibility in a highly competitive market. The agency’s job will likely involve building a stronger narrative around the brand, improving how it shows up on social channels and driving traffic through targeted media and website optimization. That mix is especially important in interiors, where customers often take time to compare style, service and credibility before making a decision.

For Ineazy, the move suggests a more structured approach to growth marketing rather than isolated campaign bursts. By assigning social, paid and website responsibilities to one partner, the brand can create a more connected customer journey from awareness to conversion. That should help it reach new-age homeowners and design-conscious consumers more effectively.

Pravin Y V, Co-Founder of Ineazy, said: “Digital platforms today play a critical role in influencing consumer decisions, especially in the interiors and home improvement category. Through this partnership, we aim to build a stronger connection with our audience and create meaningful digital experiences.” 

Swathi Nathani, Co-Founder, Team Pumpkin, said: “We are excited to collaborate with Ineazy and look forward to driving impactful digital campaigns that strengthen the brand’s visibility and growth in a highly competitive market.”

Team Pumpkin has been expanding its portfolio across categories, and this win adds another lifestyle and services brand to its client list. The appointment also reflects how digital agencies are increasingly being brought in not just for content, but for full-funnel business impact.